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Potato Chips in the BRIC (Brazil, Russia, India, China) Countries Market Overview and Forecasts to 2014 |
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Introduction
This report covers key aspects of the potato chips market in the four emerging economies: Brazil, Russia, India and China. Data is provided on market value and volume by category; company and brand shares; distribution channels; and expenditure and consumption per capita for the historic and forecast periods.
Scope
*Market and category level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
*Market level company and brand shares as well as distribution share information
*Recent product launches
Highlights
Brazil is home to the second largest potato chips market.
Russia leads the potato chips market in terms of value among the BRIC nations.
India is set to be the most lucrative investment destination for the potato chips market in future.
Reasons to Purchase
*Develop business strategies by understanding the quantitative trends within the potato chips market in high growth / emerging nations
*Identify key players within the potato chips in Brazil, Russia, India and China to plan lucrative M&A, partnerships and agreements
*Obtain insight into new product launches within the potato chips market in Brazil, Russia, India and China |
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Table of Contents : |
Chapter 1 Executive Summary 2
Brazil is home to the second largest potato chips market 2
Russia leads the potato chips market in terms of value among the BRIC nations 2
India is set to be the most lucrative investment destination for the potato chips market in future 2
Chapter 2 Introduction 3
What is this report about? 3
How to use this report 3
Market definition 4
Chapter 3 Overview 17
BRIC potato chips market, value overview 17
BRIC potato chips market, volume overview 22
Chapter 4 Global Potato Chips Market – Top Five vs BRIC Countries 27
Value Analysis 27
Volume Analysis 29
Chapter 5 Brazil 31
Value analysis (Brazilian Real), 2004-09 31
Value analysis (Brazilian Real), 2009-14 32
Value analysis (US dollars), 2004-09 33
Value analysis (US dollars), 2009-14 33
Volume analysis, 2004-09 34
Volume analysis, 2009-14 35
Company and brand share analysis 36
Distribution analysis 39
Expenditure and consumption per capita 41
Chapter 6 Russia 44
Value analysis (Russian Ruble), 2004-09 44
Value analysis (Russian Ruble), 2009-14 45
Value analysis (US dollars), 2004-09 46
Value analysis (US dollars), 2009-14 46
Volume analysis, 2004-09 47
Volume analysis, 2009-14 48
Company and brand share analysis 49
Distribution analysis 52
Expenditure and consumption per capita 54
Chapter 7 India 57
Value analysis (Indian Rupee), 2004-09 57
Value analysis (Indian Rupee), 2009-14 58
Value analysis (US dollars), 2004-09 59
Value analysis (US dollars), 2009-14 59
Volume analysis, 2004-09 60
Volume analysis, 2009-14 61
Company and brand share analysis 62
Distribution analysis 65
Expenditure and consumption per capita 67
Chapter 8 China 70
Value analysis (Chinese Yuan Renminbi), 2004-09 70
Value analysis (Chinese Yuan Renminbi), 2009-14 71
Value analysis (US dollars), 2004-09 72
Value analysis (US dollars), 2009-14 72
Volume analysis, 2004-09 73
Volume analysis, 2009-14 74
Company and brand share analysis 75
Distribution analysis 78
Expenditure and consumption per capita 80
Chapter 9 New Product Development 83
Product launches 2009: Brazil 83
Recent product launches 85
Product launches 2009: Russia 86
Recent product launches 88
Product launches 2009: India 89
Recent product launches 91
Product launches 2009: China 92
Recent product launches 94
Chapter 10 Research Methodology 95
Methodology overview 95
Secondary research 96
Market modeling 97
Creating an initial data model 97
Revising the initial data model 97
Creating a final estimate 98
Creating demographic value splits 98
Primary research 98
Data finalization 99
Ongoing research 99
Chapter 11 Appendix 100
Future readings 100
How to contact experts in your industry 100
Disclaimer 100
LIST OF FIGURES
Figure 1: Potato chips market, BRIC, value ($m), 2004-14 17
Figure 2: Potato chips market, BRIC, value ($m) , 2004-09 19
Figure 3: Potato chips market, BRIC, value ($m) , 2009-14 20
Figure 4: Potato chips market, BRIC, value growth analysis, 2004-14 21
Figure 5: Potato chips market, BRIC, volume (kg, million), 2004-14 22
Figure 6: Potato chips market, BRIC, volume (kg, million), 2004-09 24
Figure 7: Potato chips market, BRIC, volume (kg, million), 2009–14 25
Figure 8: Potato chips market, BRIC, volume growth analysis, 2004-14 26
Figure 9: Global potato chips market split ($m), top five vs BRIC countries, 2009–14 27
Figure 10: Global potato chips market split (kg, million), top five vs BRIC countries, 2009–14 29
Figure 11: Potato chips, Brazil, value (BRLm), 2004-14 32
Figure 12: Potato chips, Brazil, volume (kg, million), 2004-14 35
Figure 13: Potato chips, Brazil, company share by value (%), 2008-09 37
Figure 14: Potato chips, Brazil, distribution channels by value (%), 2008-09 40
Figure 15: Potato chips, Russia, value (RUBm), 2004-14 45
Figure 16: Potato chips, Russia, volume (kg, million), 2004-14 48
Figure 17: Potato chips, Russia, company share by value (%), 2008-09 50
Figure 18: Potato chips, Russia, distribution channels by value (%), 2008-09 53
Figure 19: Potato chips, India, value (INRm), 2004-14 58
Figure 20: Potato chips, India, volume (kg, million), 2004-14 61
Figure 21: Potato chips, India, company share by value (%), 2008-09 63
Figure 22: Potato chips, India, distribution channels by value (%), 2008-09 66
Figure 23: Potato chips, China, value (CNYm), 2004-14 71
Figure 24: Potato chips, China, volume (kg, million), 2004-14 74
Figure 25: Potato chips, China, company share by value (%), 2008-09 76
Figure 26: Potato chips, China, distribution channels by value (%), 2008-09 79
Figure 27: Annual data review process 96
LIST OF TABLES
Table 1: Potato chips category definition 5
Table 2: Potato chips distribution channels 6
Table 3: Potato chips market, BRIC, value ($m), 2004-14 18
Table 4: Potato chips market, BRIC, value ($m), 2004-09 19
Table 5: Potato chips market, BRIC, value ($m), 2009-14 20
Table 6: Potato chips market, BRIC, volume (kg, million), 2004-14 23
Table 7: Potato chips market, BRIC, volume (kg, million), 2004-09 24
Table 8: Potato chips market, BRIC, volume (kg, million), 2009–14 25
Table 9: Global potato chips market split ($m), top five vs BRIC countries, 2009–14 28
Table 10: Global potato chips market split (kg, million), top five vs BRIC countries, 2009–14 30
Table 11: Potato chips, Brazil, value (BRLm), 2004-09 31
Table 12: Potato chips, Brazil, value forecast (BRLm), 2009-14 32
Table 13: Potato chips, Brazil, value ($m), 2004-09 33
Table 14: Potato chips, Brazil, value forecast ($m), 2009-14 33
Table 15: Potato chips, Brazil, volume (kg, million), 2004-09 34
Table 16: Potato chips, Brazil, volume forecast (kg, million), 2009-14 35
Table 17: Potato chips, Brazil, brand share by value (%), 2008-09 36
Table 18: Potato chips, Brazil, value by brand (BRLm), 2008-09 36
Table 19: Potato chips, Brazil, company share by value (%), 2008-09 38
Table 20: Potato chips, Brazil, value by company (BRLm), 2008-09 38
Table 21: Potato chips, Brazil, distribution channels by value (%), 2008-09 39
Table 22: Potato chips, Brazil, value by distribution channel (BRLm), 2008-09 39
Table 23: Potato chips, Brazil, expenditure per capita (BRL), 2004-09 41
Table 24: Potato chips, Brazil, forecast expenditure per capita (BRL), 2009-14 41
Table 25: Potato chips, Brazil, expenditure per capita ($), 2004-09 42
Table 26: Potato chips, Brazil, forecast expenditure per capita ($), 2009-14 42
Table 27: Potato chips, Brazil, consumption per capita (kg), 2004-09 43
Table 28: Potato chips, Brazil, forecast consumption per capita (kg), 2009-14 43
Table 29: Potato chips, Russia, value (RUBm), 2004-09 44
Table 30: Potato chips, Russia, value forecast (RUBm), 2009-14 45
Table 31: Potato chips, Russia, value ($m), 2004-09 46
Table 32: Potato chips, Russia, value forecast ($m), 2009-14 46
Table 33: Potato chips, Russia, volume (kg, million), 2004-09 47
Table 34: Potato chips, Russia, volume forecast (kg, million), 2009-14 48
Table 35: Potato chips, Russia, brand share by value (%), 2008-09 49
Table 36: Potato chips, Russia, value by brand (RUBm), 2008-09 49
Table 37: Potato chips, Russia, company share by value (%), 2008-09 51
Table 38: Potato chips, Russia, value by company (RUBm), 2008-09 51
Table 39: Potato chips, Russia, distribution channels by value (%), 2008-09 52
Table 40: Potato chips, Russia, value by distribution channel (RUBm), 2008-09 52
Table 41: Potato chips, Russia, expenditure per capita (RUB), 2004-09 54
Table 42: Potato chips, Russia, forecast expenditure per capita (RUB), 2009-14 54
Table 43: Potato chips, Russia, expenditure per capita ($), 2004-09 55
Table 44: Potato chips, Russia, forecast expenditure per capita ($), 2009-14 55
Table 45: Potato chips, Russia, consumption per capita (kg), 2004-09 56
Table 46: Potato chips, Russia, forecast consumption per capita (kg), 2009-14 56
Table 47: Potato chips, India, value (INRm), 2004-09 57
Table 48: Potato chips, India, value forecast (INRm), 2009-14 58
Table 49: Potato chips, India, value ($m), 2004-09 59
Table 50: Potato chips, India, value forecast ($m), 2009-14 59
Table 51: Potato chips, India, volume (kg, million), 2004-09 60
Table 52: Potato chips, India, volume forecast (kg, million), 2009-14 61
Table 53: Potato chips, India, brand share by value (%), 2008-09 62
Table 54: Potato chips, India, value by brand (INRm), 2008-09 62
Table 55: Potato chips, India, company share by value (%), 2008-09 64
Table 56: Potato chips, India, value by company (INRm), 2008-09 64
Table 57: Potato chips, India, distribution channels by value (%), 2008-09 65
Table 58: Potato chips, India, value by distribution channel (INRm), 2008-09 65
Table 59: Potato chips, India, expenditure per capita (INR), 2004-09 67
Table 60: Potato chips, India, forecast expenditure per capita (INR), 2009-14 67
Table 61: Potato chips, India, expenditure per capita ($), 2004-09 68
Table 62: Potato chips, India, forecast expenditure per capita ($), 2009-14 68
Table 63: Potato chips, India, consumption per capita (kg), 2004-09 69
Table 64: Potato chips, India, forecast consumption per capita (kg), 2009-14 69
Table 65: Potato chips, China, value (CNYm), 2004-09 70
Table 66: Potato chips, China, value forecast (CNYm), 2009-14 71
Table 67: Potato chips, China, value ($m), 2004-09 72
Table 68: Potato chips, China, value forecast ($m), 2009-14 72
Table 69: Potato chips, China, volume (kg, million), 2004-09 73
Table 70: Potato chips, China, volume forecast (kg, million), 2009-14 74
Table 71: Potato chips, China, brand share by value (%), 2008-09 75
Table 72: Potato chips, China, value by brand (CNYm), 2008-09 75
Table 73: Potato chips, China, company share by value (%), 2008-09 77
Table 74: Potato chips, China, value by company (CNYm), 2008-09 77
Table 75: Potato chips, China, distribution channels by value (%), 2008-09 78
Table 76: Potato chips, China, value by distribution channel (CNYm), 2008-09 78
Table 77: Potato chips, China, expenditure per capita (CNY), 2004-09 80
Table 78: Potato chips, China, forecast expenditure per capita (CNY), 2009-14 80
Table 79: Potato chips, China, expenditure per capita ($), 2004-09 81
Table 80: Potato chips, China, forecast expenditure per capita ($), 2009-14 81
Table 81: Potato chips, China, consumption per capita (kg), 2004-09 82
Table 82: Potato chips, China, forecast consumption per capita (kg), 2009-14 82
Table 83: Brazil potato chips new product launches reports, by company (top five companies), 2009 83
Table 84: Brazil potato chips new product launches SKUs, by company (top five companies), 2009 83
Table 85: Brazil potato chips new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 84
Table 86: Brazil potato chips new product launches (reports), by ingredients (top 10 ingredients), 2009 84
Table 87: Brazil potato chips new product launches (reports), by package tags or claims, 2009 85
Table 88: Brazil potato chips new product launches - recent five launches (2009) 85
Table 89: Russia potato chips new product launches reports, by company (top five companies), 2009 86
Table 90: Russia potato chips new product launches SKUs, by company (top five companies), 2009 86
Table 91: Russia potato chips new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 87
Table 92: Russia potato chips new product launches (reports), by ingredients (top 10 ingredients), 2009 87
Table 93: Russia potato chips new product launches (reports), by package tags or claims (top 10 claims), 2009 88
Table 94: Russia potato chips new product launches - recent five launches (2009) 88
Table 95: India potato chips new product launches reports, by company (top five companies), 2009 89
Table 96: India potato chips new product launches SKUs, by company (top five companies), 2009 89
Table 97: India potato chips new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 90
Table 98: India potato chips new product launches (reports), by ingredients (top 10 ingredients), 2009 90
Table 99: India potato chips new product launches (reports), by package tags or claims (top 10 claims), 2009 91
Table 100: India potato chips new product launches - recent five launches (2009) 91
Table 101: China potato chips new product launches reports, by company (top five companies), 2009 92
Table 102: China potato chips new product launches SKUs, by company (top five companies), 2009 92
Table 103: China potato chips new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 93
Table 104: China potato chips new product launches (reports), by ingredients (top 10 ingredients), 2009 93
Table 105: China potato chips new product launches (reports), by package tags or claims, 2009 94
Table 106: China potato chips new product launches - recent five launches (2009) 94 |
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Published By : Darnell Group, Inc. |
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