Personal Hygiene/ Personal Care: Sweden Industry Guide is an essential resource for top-level data and analysis covering the Sweden Personal Hygiene/ Personal Care industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis with distinct chapters for Fragrances, Haircare, Make-Up and Personal Hygiene

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation for Fragrances, Haircare, Make-Up and Personal Hygiene

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes five-year forecasts for Fragrances, Haircare, Make-Up and Personal Hygiene

Highlights

* The Swedish make-up market generated total revenues of $383.9 million in 2008, representing a compound annual growth rate (CAGR) of 5.1% for the period spanning 2004-2008.

* The Swedish personal hygiene market generated total revenues of $229.4 million in 2008, representing a compound annual growth rate (CAGR) of 2.4% for the period spanning 2004-2008.

* The Swedish fragrance market generated total revenues of $185.7 million in 2008, representing a compound annual growth rate (CAGR) of 1.9% for the period spanning 2004-2008.

* The Swedish haircare market generated total revenues of $386.5 million in 2008, representing a compound annual growth rate (CAGR) of 1.2% for the period spanning 2004-2008.

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

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CHAPTER 1 FRAGRANCES IN SWEDEN 10
1.1 Market Overview 10
1.2 Market Value 12
1.3 Market Volume 13
1.4 Market Segmentation I 14
1.5 Market Segmentation II 15
1.6 Market Share 16
1.7 Five Forces Analysis 17
1.8 Distribution 24
1.9 Market Forecasts 25
CHAPTER 2 HAIRCARE IN SWEDEN 27
2.1 Market Overview 27
2.2 Market Value 29
2.3 Market Volume 30
2.4 Market Segmentation I 31
2.5 Market Segmentation II 32
2.6 Market Share 33
2.7 Five Forces Analysis 34
2.8 Distribution 41
2.9 Market Forecasts 42
CHAPTER 3 MAKE-UP IN SWEDEN 44
3.1 Market Overview 44
3.2 Market Value 46
3.3 Market Volume 47
3.4 Market Segmentation I 48
3.5 Market Segmentation II 49
3.6 Market Share 50
3.7 Five Forces Analysis 51
3.8 Distribution 59
3.9 Market Forecasts 60
CHAPTER 4 PERSONAL HYGIENE IN SWEDEN 62
4.1 Market Overview 62
4.2 Market Value 64
4.3 Market Volume 65
4.4 Market Segmentation I 66
4.5 Market Segmentation II 67
4.6 Market Share 68
4.7 Five Forces Analysis 69
4.8 Distribution 77
4.9 Market Forecasts 78
CHAPTER 5 MACROECONOMIC INDICATORS 80
CHAPTER 6 APPENDIX 82
6.1 Data Research Methodology 82


LIST OF TABLES
Table 1: Sweden Fragrances Market Value: $ million, 2004-2008 12
Table 2: Sweden Fragrances Market Volume: Units million, 2004-2008 13
Table 3: Sweden Fragrances Market Segmentation I: % Share, by Value, 2008 14
Table 4: Sweden Fragrances Market Segmentation II: % Share, by Value, 2008 15
Table 5: Sweden Fragrances Market Share: % Share, by Value, 2008 16
Table 6: Sweden Fragrances Distribution: % Share, by Value, 2008 24
Table 7: Sweden Fragrances Market Value Forecast: $ million, 2008-2013 25
Table 8: Sweden Fragrances Market Volume Forecast: Units million, 2008-2013 26
Table 9: Sweden Haircare Market Value: $ million, 2004-2008 29
Table 10: Sweden Haircare Market Volume: Units million, 2004-2008 30
Table 11: Sweden Haircare Market Segmentation I: % Share, by Value, 2008 31
Table 12: Sweden Haircare Market Segmentation II: % Share, by Value, 2008 32
Table 13: Sweden Haircare Market Share: % Share, by Value, 2008 33
Table 14: Sweden Haircare Distribution: % Share, by Value, 2008 41
Table 15: Sweden Haircare Market Value Forecast: $ million, 2008-2013 42
Table 16: Sweden Haircare Market Volume Forecast: Units million, 2008-2013 43
Table 17: Sweden Make-Up Market Value: $ million, 2004-2008 46
Table 18: Sweden Make-Up Market Volume: Units million, 2004-2008 47
Table 19: Sweden Make-Up Market Segmentation I: % Share, by Value, 2008 48
Table 20: Sweden Make-Up Market Segmentation II: % Share, by Value, 2008 49
Table 21: Sweden Make-Up Market Share: % Share, by Value, 2008 50
Table 22: Sweden Make-Up Distribution: % Share, by Value, 2008 59
Table 23: Sweden Make-Up Market Value Forecast: $ million, 2008-2013 60
Table 24: Sweden Make-Up Market Volume Forecast: Units million, 2008-2013 61
Table 25: Sweden Personal Hygiene Market Value: $ million, 2004-2008 64
Table 26: Sweden Personal Hygiene Market Volume: Units million, 2004-2008 65
Table 27: Sweden Personal Hygiene Market Segmentation I: % Share, by Value, 2008 66
Table 28: Sweden Personal Hygiene Market Segmentation II: % Share, by Value, 2008 67
Table 29: Sweden Personal Hygiene Market Share: % Share, by Value, 2008 68
Table 30: Sweden Personal Hygiene Distribution: % Share, by Value, 2008 77
Table 31: Sweden Personal Hygiene Market Value Forecast: $ million, 2008-2013 78
Table 32: Sweden Personal Hygiene Market Volume Forecast: Units million, 2008-2013 79
Table 33: Sweden Size of Population (million) , 2004-2008 80
Table 34: Sweden GDP (Constant 2000 Prices, $ billion), 2004-2008 80
Table 35: Sweden Inflation, 2004-2008 81
Table 36: Sweden Exchange Rate, 2004-2008 81


LIST OF FIGURES
Figure 1: Sweden Fragrances Market Value: $ million, 2004-2008 12
Figure 2: Sweden Fragrances Market Volume: Units million, 2004-2008 13
Figure 3: Sweden Fragrances Market Segmentation I: % Share, by Value, 2008 14
Figure 4: Sweden Fragrances Market Segmentation II: % Share, by Value, 2008 15
Figure 5: Sweden Fragrances Market Share: % Share, by Value, 2008 16
Figure 6: Forces Driving Competition in the Fragrances Market in Sweden, 2008 17
Figure 7: Drivers of Buyer Power in the Fragrances Market in Sweden, 2008 19
Figure 8: Drivers of Supplier Power in the Fragrances Market in Sweden, 2008 20
Figure 9: Factors Influencing the Likelihood of New Entrants in the Fragrances Market in Sweden, 2008 21
Figure 10: Factors Influencing the Threat of Substitutes in the Fragrances Market in Sweden, 2008 22
Figure 11: Drivers of Degree of Rivalry in the Fragrances Market in Sweden, 2008 23
Figure 12: Sweden Fragrances Distribution: % Share, by Value, 2008 24
Figure 13: Sweden Fragrances Market Value Forecast: $ million, 2008-2013 25
Figure 14: Sweden Fragrances Market Volume Forecast: Units million, 2008-2013 26
Figure 15: Sweden Haircare Market Value: $ million, 2004-2008 29
Figure 16: Sweden Haircare Market Volume: Units million, 2004-2008 30
Figure 17: Sweden Haircare Market Segmentation I: % Share, by Value, 2008 31
Figure 18: Sweden Haircare Market Segmentation II: % Share, by Value, 2008 32
Figure 19: Sweden Haircare Market Share: % Share, by Value, 2008 33
Figure 20: Forces Driving Competition in the Haircare Market in Sweden, 2008 34
Figure 21: Drivers of Buyer Power in the Haircare Market in Sweden, 2008 36
Figure 22: Drivers of Supplier Power in the Haircare Market in Sweden, 2008 37
Figure 23: Factors Influencing the Likelihood of New Entrants in the Haircare Market in Sweden, 2008 38
Figure 24: Factors Influencing the Threat of Substitutes in the Haircare Market in Sweden, 2008 39
Figure 25: Drivers of Degree of Rivalry in the Haircare Market in Sweden, 2008 40
Figure 26: Sweden Haircare Distribution: % Share, by Value, 2008 41
Figure 27: Sweden Haircare Market Value Forecast: $ million, 2008-2013 42
Figure 28: Sweden Haircare Market Volume Forecast: Units million, 2008-2013 43
Figure 29: Sweden Make-Up Market Value: $ million, 2004-2008 46
Figure 30: Sweden Make-Up Market Volume: Units million, 2004-2008 47
Figure 31: Sweden Make-Up Market Segmentation I: % Share, by Value, 2008 48
Figure 32: Sweden Make-Up Market Segmentation II: % Share, by Value, 2008 49
Figure 33: Sweden Make-Up Market Share: % Share, by Value, 2008 50
Figure 34: Forces Driving Competition in the Make-Up Market in Sweden, 2008 51
Figure 35: Drivers of Buyer Power in the Make-Up Market in Sweden, 2008 53
Figure 36: Drivers of Supplier Power in the Make-Up Market in Sweden, 2008 54
Figure 37: Factors Influencing the Likelihood of New Entrants in the Make-Up Market in Sweden, 2008 55
Figure 38: Factors Influencing the Threat of Substitutes in the Make-Up Market in Sweden, 2008 57
Figure 39: Drivers of Degree of Rivalry in the Make-Up Market in Sweden, 2008 58
Figure 40: Sweden Make-Up Distribution: % Share, by Value, 2008 59
Figure 41: Sweden Make-Up Market Value Forecast: $ million, 2008-2013 60
Figure 42: Sweden Make-Up Market Volume Forecast: Units million, 2008-2013 61
Figure 43: Sweden Personal Hygiene Market Value: $ million, 2004-2008 64
Figure 44: Sweden Personal Hygiene Market Volume: Units million, 2004-2008 65
Figure 45: Sweden Personal Hygiene Market Segmentation I: % Share, by Value, 2008 66
Figure 46: Sweden Personal Hygiene Market Segmentation II: % Share, by Value, 2008 67
Figure 47: Sweden Personal Hygiene Market Share: % Share, by Value, 2008 68
Figure 48: Forces Driving Competition in the Personal Hygiene Market in Sweden, 2008 69
Figure 49: Drivers of Buyer Power in the Personal Hygiene Market in