1.1 List of Tables

1.2 List of Figures

2.1 What is this Report About?

2.2 GMD Report Coverage

2.3 Definitions

3.1 Market Overview and Definition

3.1.1 Architectural Application

3.1.2 Industrial Application

3.2 Industry Challenges

3.3 Market Drivers

3.4 Market Restraints

3.5 Market Forecasts to 2020

3.6 Market Segmentation by Product Segments

3.7 Market Segmentation by End-user Applications

3.8 Market Segmentation by Countries

3.9 Competitive Landscape

3.9.1 Competitive Factors

3.9.2 Major Players

3.10 Conclusion

4.1 Market Overview and Definition

4.2 Product Types

4.2.1 Rheology Modifiers

4.2.2 Biocides

4.2.3 Surfactants

4.2.4 Driers

4.3 Industry Challenges

4.3.1 Extreme Maturity of the Market Limits Scope for Growth

4.3.2 Pricing Pressure Threatens the Profit Margin of the Additive Producers

4.3.3 Stringent Environmental Regulations Forbid Introduction of New Additive Chemicals

4.4 Market Drivers

4.4.1 Alternate Coatings Drive the Growth of North American Paint Additives Market

4.4.2 Need for Innovation Enables Paint Additives Market Growth in North America

4.5 Market Restraints

4.5.1 Economic Recession Declines the Growth of Paint Additives Market in North America

4.5.2 Decline in the Construction and Automotive Industry Deters the Growth of North American Paint Additives Market

4.6 Volume and Revenue Forecasts

4.7 Pricing Analysis

4.7.1 Price Drivers

4.7.2 Price Restraints

4.8 Analysis by Countries

4.9 Volume Share Analysis by Countries

4.10 Analysis by Product Segments

4.11 Demand Volume Forecasts by Product Segments

4.12 Analysis by End-user Applications

4.13 Demand Volume Forecasts by End-user Applications

4.14 Market Trends

4.14.1 Additive Producers Focusing on Asian Market as a Destination for Unhindered Growth

4.14.2 Contracting Number of Additive Producers in Canada

4.15 Technology Trends

4.15.1 Focus on Greener Alternatives Paves Way for Environment-friendly Additive Chemicals

4.15.2 Move Toward High-performance and Specialty Additives

4.16 Market Share Analysis

5.1 Market Overview

5.2 Industry Challenges

5.2.1 Pricing Pressure Affects the Profit Margins of the Additives Producers

5.2.2 Environmental Regulations may Lead to Phasing-out of Certain Additives

5.3 Market Drivers

5.3.1 Move Toward Alternate Coatings Spurs the Growth of Paint Additives

5.3.2 Focus on Additives Based on Renewable Source Drives the Growth of the Market in the United States

5.3.3 Need for High Performance and Multi-functional Additives Enable Market Growth

5.4 Market Restraints

5.4.1 Economic Recession Declines the Growth of Paint Additives Market in the United States

5.4.2 Declining Automotive Industry Set to Pull Down the Growth of Industrial Paint Additives Market in the United States

5.4.3 Architectural Coatings Poised to Cause a Dip in the Growth of the Additives Market in the United States

5.5 Volume and Revenue Forecasts

5.6 Pricing Analysis

5.6.1 Price Drivers

5.6.2 Price Restraints

5.7 Analysis by Product Segments

5.8 Analysis by End-user Industries

5.9 Demand Volume Forecasts by End-user Applications

6.1 Market Overview

6.2 Industry Challenges

6.2.1 Shrinking Customer Base Lowers the Supplier Power