EXECUTIVE SUMMARY
INTRODUCTION
OVERVIEW
KEY BENEFITS
TARGET AUDIENCE
SUMMARY OF SELECT ACQUISITIONS
GOOGLE WEB SEARCH BUSINESS
OVERVIEW
SAMPLE GOOGLE WEB SEARCH ACQUISITIONS
GOOGLE ACQUIRED DEJA.COM - DEJA.COM'S USENET DISCUSSION SERVICE
GOOGLE ACQUIRED OUTRIDE INC. - MORE ENHANCEMENTS TO SEARCH FEATURES
GOOGLE ACQUIRED KALTIX - SEARCH ENGINE COMPANY
GOOGLE ACQUIRED ORION 17
POTENTIAL OPPORTUNITIES FOR GOOGLE WEB SEARCH BUSINESS
GOOGLE SOCIAL SEARCH - FUTURE SEARCH IS SOCIAL
Potential Acquisitions for Social Search
Slangwho
Advantages for acquiring Slangwho
Qitera
Advantages for acquiring Qitera
SideStripe
Advantages for acquiring SideStripe
JOB SEARCH OPPORTUNITIES
1Potential Acquisitions for Google Job Search1
In The Door
Advantages for acquiring in the Door
BranchOut.com
GOOGLE ADVERTISING AND COMMERCE BUSINESS
OVERVIEW
MOBILE TECHNOLOGY
SOCIAL TECHNOLOGY
PAYMENT TECHNOLOGY
SAMPLE ACQUISITIONS FOR GOOGLE ADVERTISING BUSINESS
GOOGLE ACQUIRED APPLIED SEMANTICS - INTRODUCING ADSENSE
GOOGLE ACQUIRED SPRINKS - SPREADING ADVERTISING BUSINESS
GOOGLE ACQUIRED DOUBLECLICK
GOOGLE ACQUIRED ADMOB
POTENTIAL OPPORTUNITIES FOR GOOGLE ADVERTISING BUSINESS
ADVERTISING ON TABLET PCS
Potential Acquisitions for Tablet Advertising Business
OnSwipe
Advantages for acquiring OnSwipe
SOCIAL ADVERTISING
Potential Acquisitions for Google Social Advertising Business
Groupon
Advantages for acquiring Groupon
ENHANCING GOOGLE WALLET
Potential Acquisitions for Google Social Advertising Business
Volusion
Advantages for Volusion acquisition
GOOGLE MOBILE BUSINESS
OVERVIEW
SAMPLE GOOGLE MOBILE ACQUISITIONS
GOOGLE ACQUIRED ANDROID
GOOGLE ACQUIRED MOTOROLA MOBILITY
POTENTIAL OPPORTUNITIES FOR GOOGLE MOBILE - ANDROID
SOCIAL MOBILE GAMING
Potential Acquisitions for Social Mobile Gaming
Scoreloop
Advantages for acquiring Scoreloop
GOOGLE SOCIAL BUSINESS
VIDEO SHARING
OVERVIEW
SAMPLE GOOGLE VIDEO SHARING ACQUISITIONS
Google acquired Youtube
POTENTIAL OPPORTUNITIES IN GOOGLE VIDEO SHARING
Video Sharing for Education Services
Potential Acquisitions for Social Media Education Services
Skillshare
Advantages for acquiring Skillshare
Netflix36
Advantages for Netflix acquisitions
MUSIC SHARING
OVERVIEW
SAMPLE ACQUISITIONS FOR GOOGLE MUSIC
Acquisition of PushLife
POTENTIAL OPPORTUNITIES FOR MUSIC SHARING
Sharing Google Music over Social Network
Potential Acquisitions for Google Social Media Business
SoundCloud
The Cloud Player
BLOGGING
SAMPLE GOOGLE ADVERTISING ACQUISITIONS
Acquiring Pyra Labs - A big Move through Weblogs
Introducing Advertising Business
Enhancing News Service
Enhancing the Search Engines
Integration with Outride Developments
SOCIAL NETWORKING
OVERVIEW OF GOOGLE
Google+ Features
Google+ Circles
S 40
parks
Hangouts
Mobile
Mobile Devices and Social Network Applications
Portability
Smart
Connectivity
Platforms
Location Services
Google+ and Location Services
Instant Photo Upload
Huddle
Google+ in Business
Google Meeting
Google Screencast
Google Whiteboard
SAMPLE GOOGLE SOCIAL NETWORKING ACQUISITIONS
Google acquired Dodgeball
Google acquired SocialGrapple
Google acquired Katango
Google acquired Fridge
POTENTIAL OPPORTUNITIES FOR SOCIAL NETWORKING BUSINESS
Social Recommendation
Introducing Google Schemer
Potential Acquisitions for Social Recommendation
Top
HowAboutWe (howaboutwe.com)
ZURB BounceApp (bounceapp.com)
Social Reading
Potential Acquisitions for Social Reading
Subtext
Advantages of acquiring Subtext
GOOGLE COMMUNICATION BUSINESS
OVERVIEW
COMMUNICATIONS SERVICES
SAMPLE ACQUISITIONS
Google Acquires GrandCentral
GOOGLE CLOUD COMPUTING BUSINESS
OVERVIEW
OFFICE APPLICATIONS - GOOGLE DOCS
SAMPLE ACQUISITIONS
Google Acquires Upstartle
Google Acquired 2Web Technologies
Migrating from Google Docs and Google Apps
Google acquired DocVerse
Google acquired AppJet
INTRODUCING CLOUD DATABASE
GOOGLE ACQUISITION OPPORTUNITIES TO EXPAND CLOUD DATABASE BUSINESS
Xeround
Advantages of acquiring Xeround
CONCLUSIONS AND RECOMMENDATIONS
WEB SEARCH BUSINESS
SOCIAL MEDIA BUSINESS
WIRELESS/MOBILE BUSINESS
ADVERTISING, MARKETING, AND COMMERCE BUSINESSES
COMMUNICATION SERVICES BUSINESS
CONTENT SERVICES BUSINESS
CLOUD SERVICES BUSINESS | 
