Introduction

Global Household & Personal Products industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2006-10, and forecast to 2015). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Global household & personal products market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The household and personal products industry consists of total revenues generated through the sales of household and personal products. The household products segment includes air fresheners, bleach, dishwashing products, furniture & floor polish, general purpose cleaners, insecticides, paper products, scouring products, shoe polish, textile washing products, toilet care products and others. The personal products segment includes baby personal care, feminine care, fragrances, hair care, make-up, male toiletries, oral hygiene, OTC healthcare, personal hygiene, skincare and others. The market is valued according to retail selling price (RSP) and includes any applicable taxes.

*The global household & personal products industry had total revenues of $717.7 billion in 2010, representing a compound annual growth rate (CAGR) of 3.9% for the period spanning 2006-2010.

*The personal care segment was the industry's most lucrative in 2010, with total revenue of $535.4 billion, equivalent to 74.6% of the industry's overall value.

*The performance of the industry is forecast to decelerate, with an anticipated CAGR of 3.5% for the five-year period 2010-2015, which is expected to drive the industry to a value of $853.1 billion by the end of 2015.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household & personal products market in Global

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the globalhousehold & personal products market

Leading company profiles reveal details of key household & personal products market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Global household & personal products market with five year forecasts

Key Questions Answered

What was the size of the Global household & personal products market by value in 2010?

What will be the size of the Global household & personal products market in 2015?

What factors are affecting the strength of competition in the Global household & personal products market?

How has the market performed over the last five years?

Who are the top competitiors in Global's household & personal products market?
 

EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
MARKET SHARE 13
FIVE FORCES ANALYSIS 14
Summary 14
Buyer power 15
Supplier power 16
New entrants 17
Substitutes 19
Rivalry 20
LEADING COMPANIES 21
Johnson & Johnson 21
L'Oreal S.A. 25
The Procter & Gamble Company 29
Unilever 32
MARKET FORECASTS 36
Market value forecast 36
APPENDIX 37
Methodology 37
Industry associations 38
Related Datamonitor research 38
Disclaimer 39
ABOUT DATAMONITOR 40
Premium Reports 40
Summary Reports 40
Datamonitor consulting 40

LIST OF TABLES
Table 1: Global household & personal products industry value: $ million, 2006–10 10
Table 2: Global household & personal products industry segmentation I:% share, by value, 2010 11
Table 3: Global household & personal products industry segmentation II: % share, by value, 2010 12
Table 4: Global household & personal products industry share: % share, by value, 2010 13
Table 5: Johnson & Johnson: key facts 21
Table 6: Johnson & Johnson: key financials ($) 22
Table 7: Johnson & Johnson: key financial ratios 23
Table 8: L'Oreal S.A.: key facts 25
Table 9: L'Oreal S.A.: key financials ($) 26
Table 10: L'Oreal S.A.: key financials (€) 27
Table 11: L'Oreal S.A.: key financial ratios 27
Table 12: The Procter & Gamble Company: key facts 29
Table 13: The Procter & Gamble Company: key financials ($) 30
Table 14: The Procter & Gamble Company: key financial ratios 30
Table 15: Unilever: key facts 32
Table 16: Unilever: key financials ($) 33
Table 17: Unilever: key financials (€) 33
Table 18: Unilever: key financial ratios 34
Table 19: Global household & personal products industry value forecast: $ million, 2010–15 36

LIST OF FIGURES
Figure 1: Global household & personal products industry value: $ million, 2006–10 10
Figure 2: Global household & personal products industry segmentation I:% share, by value, 2010 11
Figure 3: Global household & personal products industry segmentation II: % share, by value, 2010 12
Figure 4: Global household & personal products industry share: % share, by value, 2010 13
Figure 5: Forces driving competition in the global household & personal products industry, 2010 14
Figure 6: Drivers of buyer power in the global household & personal products industry, 2010 15
Figure 7: Drivers of supplier power in the global household & personal products industry, 2010 16
Figure 8: Factors influencing the likelihood of new entrants in the global household & personal products industry, 2010 17
Figure 9: Factors influencing the threat of substitutes in the global household & personal products industry, 2010 19
Figure 10: Drivers of degree of rivalry in the global household & personal products industry, 2010 20
Figure 11: Johnson & Johnson: revenues & profitability 23
Figure 12: Johnson & Johnson: assets & liabilities 24
Figure 13: L'Oreal S.A.: revenues & profitability 28
Figure 14: L'Oreal S.A.: assets & liabilities 28
Figure 15: The Procter & Gamble Company: revenues & profitability 31
Figure 16: The Procter & Gamble Company: assets & liabilities 31
Figure 17: Unilever: revenues & profitability 34
Figure 18: Unilever: assets & liabilities 35
Figure 19: Global household & personal products industry value forecast: $ million, 2010–15 36