"The increasing number of cardiovascular diseases and sudden cardiac deaths are driving the growth of cardiac rhythm management devices market. The CRM market broadly consists of implantable cardioverter-defibrillators (ICD) and pacemakers.

The CRM market registered double digit growth rates in early 90s but several product recalls during early 2000s led to a significant decline in the utilization of ICDs. However, the CRM market returned to positive growth in 2007. The market is not likely to return to the high double digit growth rates but analysts are hopeful of the market maintaining a mid-single digit growth rate in the coming years.

Growth drivers include ageing population, innovative product launches, increasing replacement volume and expansion of market outside the US. All major players have announced new product launches and improved sales and marketing programs.

By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.

The report analyzes the global cardiac rhythm management market. It also analyzes the major segments of the market – ICD and pacemaker. Apart from providing a competitive landscape of the market, the report also profiles the major companies, with a discussion of their key business strategies. It also analyzes the major trends prevalent in the CRM market.

1. CRM: An Overview

2. Global CRM Market

Market Value
Growth Rate
Market Share

3. CRM Market Segmentation

3.1 ICD Market

Worldwide Market Value
Worldwide Growth Rate
Worldwide Market Share
US Market Value
US Market Share

3.2 Pacemaker Market

Worldwide Market Value
Worldwide Growth Rate
Worldwide Market Share

4. Market Trends

4.1 Rising Ageing Population
4.2 Primary & Secondary Prevention
4.3 Developments in SCD Research

5. Company Profiles

5.1 Medtronic

Overview
Business Strategies
Strategy for CRM Segment
Marketing & Sales Strategy
Diversification Strategy

5.2 Boston Scientific

Overview
Business Strategies
Product Quality Improvement
Strong De Novo & Replacement Cycles

5.3 St. Jude Medical

Overview
Business Strategies
New Product Launch and R&D Activities
Diversified Product Portfolio

6. Industry Outlook

6.1 Market Forecast
6.2 Forecast Methodology

6.2.1 Dependent and Independent Variables
6.2.2 Correlation Analysis
6.2.3 Regression Analysis

List of Tables

Worldwide CRM Market Value (2007-10E)
Worldwide CRM Market Growth (2007-10E)
Worldwide CRM Market Share (2007-10E)
Worldwide ICD Market Value (2007-10E)
Worldwide ICD Market Share (2007-10E)
Worldwide Pacemaker Market Value (2007-10E)
Worldwide Pacemaker Market Share (2007-10E)
US ICD Market Value (2007-10E)
US ICD Market Share (2007-10E)
Medtronic - Market Position by Segments
Dependent & Independent Variables (2003– 2008)
Correlation Matrix
Model Summary – Coefficient of Determination
Regression Coefficients Output

List of Charts

Worldwide CRM Market Growth by Segments (2007-12E)
Worldwide CRM Market Value by Segments (2007-11E)
Worldwide CRM Market by Region (2007-11E)
Worldwide ICD Market Growth (2008-10E)
Worldwide Pacemaker Market Growth (2008-10E)
High Power CRM: Company Revenues by Region (2008)
Low Power CRM: Company Revenues by Region (2008)
Population 60 Years or Older by Region (2009)
ICD/Pacemaker Implant in People 60 Years or Older (2007)
ICD Placement Rates by Prevention in US (2007)
Medtronic - Sales by Product Categories (2009)
Boston Scientific - Revenue by Business Segment (2008)
St. Jude Medical - Revenue by Business Segment (2008)
CRM Market Forecast (2009-11E)