VIEW 1
Catalyst 1
Summary 1
Methodology 1
GARDENING AND OUTDOOR LIVING MARKET OVERVIEW 5
Market overview 5
GARDENING AND OUTDOOR LIVING MARKET ANALYSIS 6
Market definition 6
Market analysis 7
Market value 8
GARDENING AND OUTDOOR LIVING MARKET ANALYSIS: COMPARISON WITHIN THE SECTOR 11
Market analysis by sector 11
Sector revenue comparison 12
GARDENING AND OUTDOOR LIVING MARKET ANALYSIS: TOTAL RETAIL COMPARISON 16
Market analysis: Comparison with total retail sector 16
Market revenue comparison 17
GARDENING AND OUTDOOR LIVING MARKET ANALYSIS: RETAIL FORMAT 19
Retail format definitions 19
Market analysis by retail format 22
Market revenues by retail format 23
Market analysis by retail format, 2002–12 25
APPENDIX 27
Methodology 27
Related research 28
consulting 28
Disclaimer 29


LIST OF FIGURES
Figure 1: Gardening and outdoor living market value in Chile, ($m), 2002–12 7
Figure 2: Gardening and outdoor living market value in Chile, ($m), 2002–07 8
Figure 3: Gardening and outdoor living market value in Chile, ($m), 2007–12 10
Figure 4: Home and garden products sector in Chile, value by market (%), 2007 11
Figure 5: Gardening and outdoor living market and home and garden products sector revenue comparison in Chile ($m), 2002–07 12
Figure 6: Gardening and outdoor living market and home and garden products sector, growth comparison in Chile (%), 2003–07 13
Figure 7: Gardening and outdoor living market and home and garden products sector, revenue comparison in Chile ($m), 2007–12 14
Figure 8: Gardening and outdoor living market and home and garden products sector, growth comparison in Chile (%), 2007–12 15
Figure 9: Gardening and outdoor living market as percentage of total retail sector in Chile, 2007 16
Figure 10: Gardening and outdoor living market and total retail sector, revenue comparison in Chile ($m), 2002–07 17
Figure 11: Gardening and outdoor living market and total retail sector, revenue comparison in Chile ($m), 2007–12 18
Figure 12: Gardening and outdoor living market segmentation by retail format in Chile (%), 2007 22
Figure 13: Gardening and outdoor living market analysis by retail format in Chile ($m), 2002–12 25


LIST OF TABLES
Table 1: Retail market definitions 6
Table 2: Gardening and outdoor living market value in Chile, ($m), 2002–12 7
Table 3: Gardening and outdoor living market value in Chile, ($m and CLPm), 2002–07 9
Table 4: Gardening and outdoor living market value in Chile, ($m and CLPm), 2007–12 10
Table 5: Gardening and outdoor living market and home and garden products sector revenue comparison in Chile ($m), 2002–07 12
Table 6: Gardening and outdoor living market and home and garden products sector, revenue comparison in Chile ($m), 2007–12 14
Table 7: Gardening and outdoor living market and total retail sector, revenue comparison in Chile ($m), 2002–07 17
Table 8: Gardening and outdoor living market and total retail sector, revenue comparison in Chile ($m), 2007–12 18
Table 9: (Part 1) Retail format definitions 19
Table 10: (Part 2) Retail format definitions 20
Table 11: (Part 3) Retail format definitions 21
Table 12: Gardening and outdoor living market revenues by retail format in Chile ($m), 2002–07 23
Table 13: Gardening and outdoor living market revenues by retail format in Chile ($m), 2007–12 24
Table 14: Gardening and outdoor living market analysis by retail format in Chile ($m), 2002–12 26