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Future Directions in Functional Foods

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Published Date : 1 July 2010
Pages : 158
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Over the last decade the global functional foods sector has experienced substantial growth, particularly in the beverage and dairy sectors, and penetration of functional foods in the total food and drinks market is expected to continue. Dairy products dominate the European and Japanese functional foods markets and are very significant in Australia, but remain a relatively small but fast growing sector in the US where beverages still dominate the functional food and drink market. In particular in the US over the last few years there has been a distinctive rise in the number of shot drinks, particularly energy shots and other mood-enhancing beverages. This trend is expected to infiltrate Europe and this could be a major potential growth area in the forthcoming year.

Future Directions for Functional Foods is a new publication from Leatherhead Food Research. Since Leatherhead’s previous Functional Foods report, 4 years ago, there have been major changes affecting consumers and industry alike. A global recession and EFSA’s review of all EU food and drink health claims has caused some major changes in how health claims are viewed and their future potential currently hangs in the balance.

Key focus areas of the report include:

  • Discussion of major drivers within the global functional foods market

  • Review of how industry currently views the market and its future potential

  • Analysis of major market sectors globally 

  • Review of recent NPD

  • Assessment of growth opportunities for the future

 

Table of Contents :
1. INTRODUCTION

1.1 Research Objectives and Overview

1.2 Research Method

2. EXECUTIVE SUMMARY
3. GLOBAL OVERVIEW

3.1 Global Market Size

3.2 Europe

3.3 US

3.4 Japan

3.5 Australia

4. MARKET OVERVIEW BY PRODUCT CATEGORY

4.1 Bakery and Cereals

4.2 Beverages

4.3 Confectionery

4.4 Dairy

4.5 Fats and Oils

4.6 Meat, Fish and Eggs

4.7 Soya Products

5. MARKET OVERVIEW BY HEALTH OUTCOME

5.1 Anti-Ageing

5.2 Bone Health

5.3 Energy / Mood Enhancing

5.4 Gut Health

5.5 Heart and Cardiovascular

5.6 Immune Function

5.7 Weight Management

6. REGULATORY UPDATE

6.1 EU

6.2 US

6.3 Japan

6.4 Australia

7. INDUSTRY VIEWS ON FUNCTIONAL FOODS

7.1 Objectives and Methodology

7.2 Sample

7.3 Findings

7.4 Conclusions

8. RECENT INNOVATIONS IN PRODUCT DEVELOPMENT

8.1 Anti-Ageing/Beauty

8.2 Bone Health

8.3 Energy / Mood Enhancing

8.4 Gut Health and Immune Function

8.5 Heart and Cardiovascular

8.6 Weight Management

9. GROWTH OPPORTUNITIES IN THE FUTURE
10. APPENDICES
LIST OF TABLES

Table 1: Functional Foods Market by Region, 2006/2009

Table 2: Functional Foods Market Size by Sector, 2006/2009

Table 3: European Selected Functional Foods Brands, 2009

Table 4: US Selected Functional Foods Brands, 2009

Table 5: Japan Selected Functional Foods Brands, 2009

Table 6: Australian Selected Functional Foods Brands, 2009

Table 7: Functional Beverages Trends by Country, 2009

Table 8: Functional Confectionery Trends by Country, 2009

Table 9: Functional Dairy Products Trends by Country, 2009

Table 10: Functional Fats and Oils Trends by Country, 2009

Table 11: Functional Meat, Fish and Eggs Trends by Country, 2009

Table 12: Functional Soya Products Trends by Country, 2009

Table 13: Anti-ageing Foods and Drinks - Market Trends by Country, 2009

Table 14: Anti-ageing Soft Drinks - Market Trends by Country, 2009

Table 15: Anti-ageing Dairy Products - Market Trends by Country, 2009

Table 16: Anti-ageing Confectionery & Snacks - Market Trends by Country, 2009

Table 17: Bone Health Foods and Drinks - Market Trends by Country, 2009

Table 18: Energy and Mood Enhancing Foods and Drinks - Market Trends by Country, 2009

Table 19: Gut Health Foods and Drinks - Market Trends by Country, 2009

Table 20: Heart Benefit Foods - Market Trends by Country, 2009

Table 21: Heart Benefit Foods - Market Trends by Type of Product, 2009

Table 22: Heart Benefit Cereal Products - Market Trends by Country, 2009

Table 23: Heart Benefit Fats and Oils - Market Trends by Country, 2009

Table 24: Phytosterol/Phytostanol Spreads - Key Brands, 2009

Table 25: Omega-3/Polyunsaturated Heart Health Spreads - Key Brands, 2009

Table 26: Heart Benefit Fish and Eggs - Market Trends by Country, 2009

Table 27: Heart Benefit Bakery Products - Market Trends by Country, 2009

Table 28: Heart Benefit Dairy Products - Market Trends by Country, 2009

Table 29: Heart Health Active Health Drinks - Key Brands, 2009

Table 30: Heart Benefit Soft Drinks - Market Trends by Country, 2009

Table 31: Immune System Ingredients

Table 32: Obesity Rate Estimates by Country for Ages 15-100 years (both sexes)

Table 33: Weight Management Foods and Drinks - Market Trends by Country, 2009

Table 34: Forecast Functional Foods Market Size by Region (2009-2015)

LIST OF FIGURES

Figure 1: Functional Foods Market by Country, 2009

Figure 2: Functional Foods Market by Sector, 2009

Figure 3: Functional Foods Market by Region, 2006/2009

Figure 4: Functional Foods Market Size by Sector, 2006/2009

Figure 5: Functional Foods Market by Health Benefit, 2009

Figure 6: Respondent Profile

Figure 7: Influence of the following medical conditions / physiological systems on the direction of functional food development over the next 5 years

Figure 8: Importance of product categories in functional foods over the next 5 years

Figure 9: Types of functional food performing well over the next 5 years

Figure 10: Over what time period would you expect functional foods to realise their full potential globally?

Figure 11: How important do you think the following will be to the global successes of functional foods over the next 5 years?

Figure 12: Functional Foods Market by Region, 2009-2015

 
 

Published By : Leatherhead Food Research

 


Category Related Report: Automotive, Automobile, Aerospace & Aviation, Banking, Consumer Goods, Construction, Chemicals, Defense, Diabetes, Disease, Drinks, Energy, Electronics, Financial , Food & Drinks, Glass, Healthcare, Insurance, Information technology, Investment, Industrial Gases, Industry Profile, Medical, Media, Marketing, Miscellaneous, Metals & Mining, Nuclear Energy, Oil & Gas, Power, Real Estate, Software, Solar, Transportation

  

 


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