Summary
De Beers SA (DE Beers) is the world’s largest diamond mining and marketing company. It is a private holding company. De Beers is engaged in the mining, refining and marketing of diamonds. The company operates 20 mines in Africa and is interested in synthetic diamonds and abrasive products manufacturing companies. It is owned by DB Investments. It is a consortium comprising Central Holdings Limited (40%), Anglo American (45%) and the Government of the Republic of Botswana (15%). Open pit, alluvial, underground, and coastal and undersea are the types of diamond mining De Beers has ventured into. The company principally operates in countries including Africa, Asia and Russia and North America.

The report provides a comprehensive insight into the company, including business structure and operations, executive biographies and key competitors. The hallmark of the report is the detailed strategic analysis and views on the company.

Scope
• The company’s strengths and weaknesses and areas of development or decline are analyzed. Strategic and operational factors are considered.
• The opportunities open to the company are considered and its growth potential assessed. Competitive or technological threats are highlighted.
• The report contains critical company information – business structure and operations, company history, major products and services, key competitors, key employees and executive biographies, different locations and important subsidiaries.

Reasons to buy
• A quick “one-stop-shop” to understand the company.
• Enhance business/sales activities by understanding customers’ businesses better.
• Get detailed information and strategic analysis on companies operating in your industry.
• Identify prospective partners and suppliers – with key data on their businesses and locations.
• Capitalize on competitors’ weaknesses and target the market opportunities available to them.
• Scout for potential acquisition targets, with detailed insight into the companies’ strategic and operational performance.

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 List of Tables 2
 De Beers SA - Business Description 3
 De Beers SA - Major Products and Services 4
 De Beers SA - History 5
 De Beers SA - SWOT Analysis 7
 SWOT Analysis - Overview 7
 De Beers SA - Strengths 7
 Strength - Expansion of De Beers Diamond Jewelers 7
 Strength - Strong Market Position 7
 Strength - Strong Focus on Exploration 7
 De Beers SA - Weaknesses 7
 Weakness - Private Ownership 7
 De Beers SA - Opportunities 7
 Opportunity - Rising Demand for Luxury Goods in Wealthy Nations 7
 Opportunity - Expanding Mining Operations 7
 Opportunity - Emerging Technologies 8
 De Beers SA - Threats 8
 Threat - Foreign Exchange Risk 8
 Threat - Forecast of Prolonged Slump 8
 Threat - Global Economic Slowdown 8
 De Beers SA - Key Competitors 9
 De Beers SA - Key Employees 9
 De Beers SA - Key Employee Biographies 9
 De Beers SA - Company Statement 10
 De Beers SA - Locations And Subsidiaries 12
 Head Office 12
 Other Locations & Subsidiaries 12
 Appendix 13
 Methodology 13
 About Global Markets Direct 13
 Contact Us 13
 Disclaimer 13"
 
 List of Tables
 De Beers SA, Key Employees 1
 De Beers SA, Major Products and Services 4
 De Beers SA, History 5
 De Beers SA, Key Employees 9
 De Beers SA, Key Employee Biographies 9
 De Beers SA, Subsidiaries 12"
De Beers SA - Strategic Analysis Review

Keywords
De Beers SA, SWOT analysis, SWOT, Strengths, Weaknesses, Opportunities, Threats, Overview, Business Description, Major Product, Brands, History, Key Employees, Competitors, Company Statement.