Introduction

This databook provides key data and information on the dairy food market covering two countries in North America. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution and company share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on eight categories: milk, yogurt, cheese, spreadable fats, cream, soy products, chilled desserts and fromage frais

*Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data

*Category level company share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the dairy food market, including company overview, key facts and business description

Highlights

The market for dairy food in North America increased at a compound annual growth rate of 5.1% between 2003 and 2008.

The milk category led the dairy food market in North America, accounting for a share of 36.1%.

The leading players in the North American dairy food market include The Kraft Foods, Inc., Dean Foods Company and Groupe Danone.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the dairy food market in North America

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements
 

Chapter 1 Executive Summary 2
Summary market level: dairy food 2
Summary category level: spreadable fats 3
Summary category level: cheese 4
Summary category level: soy products 5
Summary category level: chilled desserts 6
Summary category level: milk 7
Summary category level: yogurt 8
Summary category level: cream 9
Summary category level: fromage frais 10
Chapter 2 Introduction 11
What is this report about? 11
How to use this report 11
Market definition 12
Chapter 3 Overview 26
Value Analysis 26
Volume Analysis 27
Chapter 4 North America Dairy Food - Market Overview 28
Value analysis (US Dollar), 2003−08 28
Value analysis (US Dollar), 2008−13 29
Volume analysis, 2003−08 31
Volume analysis, 2008−13 32
Company share analysis 34
Distribution analysis 37
Expenditure and consumption per capita 39
Chapter 5 Leading Company Profiles 43
Kraft Foods Inc. 43
Dean Foods Company 45
Chapter 6 Category Analysis: Spreadable Fats 47
Value analysis (US Dollar), 2003−08 47
Value analysis (US Dollar), 2008−13 48
Volume analysis, 2003−08 50
Volume analysis, 2008−13 51
Company share analysis 53
Distribution analysis 56
Expenditure and consumption per capita 58
Chapter 7 Category Analysis: Cheese 61
Value analysis (US Dollar), 2003−08 61
Value analysis (US Dollar), 2008−13 62
Volume analysis, 2003−08 64
Volume analysis, 2008−13 65
Company share analysis 67
Distribution analysis 70
Expenditure and consumption per capita 72
Chapter 8 Category Analysis: Soy Products 74
Value analysis (US Dollar), 2003−08 74
Value analysis (US Dollar), 2008−13 75
Volume analysis, 2003−08 77
Volume analysis, 2008−13 78
Company share analysis 80
Distribution analysis 83
Expenditure and consumption per capita 85
Chapter 9 Category Analysis: Chilled Desserts 87
Value analysis (US Dollar), 2003−08 87
Value analysis (US Dollar), 2008−13 88
Volume analysis, 2003−08 89
Volume analysis, 2008−13 90
Company share analysis 91
Distribution analysis 93
Expenditure and consumption per capita 95
Chapter 10 Category Analysis: Milk 97
Value analysis (US Dollar), 2003−08 97
Value analysis (US Dollar), 2008−13 98
Volume analysis, 2003−08 100
Volume analysis, 2008−13 101
Company share analysis 103
Distribution analysis 106
Expenditure and consumption per capita 108
Chapter 11 Category Analysis: Yogurt 112
Value analysis (US Dollar), 2003−08 112
Value analysis (US Dollar), 2008−13 113
Volume analysis, 2003−08 115
Volume analysis, 2008−13 116
Company share analysis 118
Distribution analysis 121
Expenditure and consumption per capita 123
Chapter 12 Category Analysis: Cream 125
Value analysis (US Dollar), 2003−08 125
Value analysis (US Dollar), 2008−13 126
Volume analysis, 2003−08 127
Volume analysis, 2008−13 128
Company share analysis 129
Distribution analysis 132
Expenditure and consumption per capita 134
Chapter 13 Category Analysis: Fromage Frais 136
Value analysis (US Dollar), 2003−08 136
Value analysis (US Dollar), 2008−13 137
Volume analysis, 2003−08 138
Volume analysis, 2008−13 139
Company share analysis 140
Distribution analysis 142
Expenditure and consumption per capita 144
Chapter 14 Research Methodology 146
Methodology overview 146
Secondary research 147
Market modeling 148
Creating an initial data model 148
Revising the initial data model 148
Creating a final estimate 149
Creating demographic value splits 149
Primary research 149
Data finalization 150
Ongoing research 150
Chapter 15 APPENDIX 151
Future readings 151
How to contact experts in your industry 151
Disclaimer 151

LIST OF FIGURES
Figure 1: Dairy food, North America, value by category ($m), 2003−13 30
Figure 2: Dairy food, North America, category growth comparison, by value, 2003−13 30
Figure 3: Dairy food, North America, volume by category (kg/liters, million), 2003−13 33
Figure 4: Dairy food, North America, category growth comparison, by volume, 2003−13 33
Figure 5: Dairy food, North America, company share (top five companies) by value (%), 2007−08 36
Figure 6: Dairy food, North America, distribution channels by value (%), 2007−08 38
Figure 7: Spreadable fats, North America, value by segment ($m), 2003−13 49
Figure 8: Spreadable fats, North America, category growth comparison, by value, 2003−13 49
Figure 9: Spreadable fats, North America, volume by segment (kg, million), 2003−13 52
Figure 10: Spreadable fats, North America, category growth comparison, by volume, 2003−13 52
Figure 11: Spreadable fats, North America, company share (top five companies) by value (%), 2007−08 55
Figure 12: Spreadable fats, North America, distribution channels by value (%), 2007−08 57
Figure 13: Cheese, North America, value by segment ($m), 2003−13 63
Figure 14: Cheese, North America, category growth comparison, by value, 2003−13 63
Figure 15: Cheese, North America, volume by segment (kg, million), 2003−13 66
Figure 16: Cheese, North America, category growth comparison, by volume, 2003−13 66
Figure 17: Cheese, North America, company share (top five companies) by value (%), 2007−08 69
Figure 18: Cheese, North America, distribution channels by value (%), 2007−08 71
Figure 19: Soy products, North America, value by segment ($m), 2003−13 76
Figure 20: Soy products, North America, category growth comparison, by value, 2003−13 76
Figure 21: Soy products, North America, volume by segment (kg/liters, million), 2003−13 79
Figure 22: Soy products, North America, category growth comparison, by volume, 2003−13 79
Figure 23: Soy products, North America, company share (top five companies) by value (%), 2007−08 82
Figure 24: Soy products, North America, distribution channels by value (%), 2007−08 84
Figure 25: Chilled desserts, North America, value ($m), 2003−13 88
Figure 26: Chilled desserts, North America, volume (kg, million), 2003−13 90
Figure 27: Chilled desserts, North America, company share by value (%), 2007−08 92
Figure 28: Chilled desserts, North America, distribution channels by value (%), 2007−08 94
Figure 29: Milk, North America, value by segment ($m), 2003−13 99
Figure 30: Milk, North America, category growth comparison, by value, 2003−13 99
Figure 31: Milk, North America, volume by segment (kg/liters, million), 2003−13 102
Figure 32: Milk, North America, company share (top five companies) by value (%), 2007−08 105
Figure 33: Milk, North America, distribution channels by value (%), 2007−08 107
Figure 34: Yogurt, North America, value by segment ($m), 2003−13 114
Figure 35: Yogurt, North America, category growth comparison, by value, 2003−13 114
Figure 36: Yogurt, North America, volume by segment (kg, million), 2003−13 117
Figure 37: Yogurt, North America, category growth comparison, by volume, 2003−13 117
Figure 38: Yogurt, North America, company share (top five companies) by value (%), 2007−08 120
Figure 39: Yogurt, North America, distribution channels by value (%), 2007−08 122
Figure 40: Cream, North America, value ($m), 2003−13 126
Figure 41: Cream, North America, volume (liters, million), 2003−13 128
Figure 42: Cream, North America, company share (top five companies) by value (%), 2007−08 131
Figure 43: Cream, North America, distribution chan