Commercial Banking in the United States industry profile is an essential resource for top-level data and analysis covering the commercial banking industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

• Contains an executive summary and data on value, volume and/or segmentation

• Provides textual analysis of the industry’s recent performance and future prospects

• Incorporates in-depth five forces competitive environment analysis and scorecards

• Includes a five-year forecast of the industry

• The leading companies are profiled with supporting key financial metrics

• Supported by the key macroeconomic and demographic data affecting the market

Highlights

• Detailed information is included on market size, measured by value and/or volume

• Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

• Spot future trends and developments

• Inform your business decisions

• Add weight to presentations and marketing materials

• Save time carrying out entry-level research

Market Definition

Commercial banks are defined as those banks whose business is derived primarily from commercial operations but which are also present in the retail banking and small and medium industry sectors. Commercial banks receive revenue from many sources including check writing, trust account management fees, investments, loans and mortgages, and commissions and fees for sundry banking services. The market values in this report refers to total assets held by banks as generated by their domestic operations at the end of any fiscal year, excludes the allowance for loan and lease losses and the allocated transfer risk reserve. Any currency conversions used in this report are at the constant annual average exchange rate.

For the purpose of this report the Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, the US, and Venezuela.

Western Europe comprises Belgium, Denmark, France, Germany, Italy, Netherlands, Norway, Spain, Sweden, and the UK.

Eastern Europe comprises the Czech Republic, Hungary, Poland, Romania, Russia and Ukraine.

Europe is the sum of Eastern and Western Europe.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

The global figure comprises the Americas, Asia-Pacific and Europe.

EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Segmentation I 10
CHAPTER 4 Market Segmentation II 11
CHAPTER 5 Five Forces Analysis 12
5.1 Summary 12
5.2 Buyer Power 14
5.3 Supplier Power 16
5.4 New Entrants 17
5.5 Substitutes 19
5.6 Rivalry 20
CHAPTER 6 Leading Companies 22
6.1 Citigroup Inc 22
6.2 Bank of America Corporation 25
6.3 JP Morgan Chase & Co 29
CHAPTER 7 Market Forecasts 33
7.1 Market Value Forecast 33
CHAPTER 8 Macroeconomic Indicators 34
CHAPTER 9 Appendix 35
9.1 Methodology 35
9.2 Industry Associations 36
9.3 Related Datamonitor Research 36

LIST OF TABLES
Table 1: United States Commercial Banking Industry Value: $ billion, 2004-2008 9
Table 2: United States Commercial Banking Industry Segmentation I: % Share, by Value, 2008 10
Table 3: United States Commercial Banking Industry Segmentation II: % Share, by Value, 2008 11
Table 4: Key Facts: Citigroup Inc. 22
Table 5: Key Financials: Citigroup Inc. 24
Table 6: Key Facts: Bank of America Corporation 25
Table 7: Key Financials: Bank of America Corporation 28
Table 8: Key Facts: JP Morgan Chase & Co 29
Table 9: Key Financials: JP Morgan Chase & Co 32
Table 10: United States Commercial Banking Industry Value Forecast: $ billion, 2008-2013 33
Table 11: United States Size of Population (million) , 2004-2008 34
Table 12: United States GDP (Constant 2000 Prices, $ billion), 2004-2008 34
Table 13: United States Inflation, 2004-2008 34