Synopsis
‘Casino in Brazil: Local Profile’ contains details on Casinos local operations, covering its market share (as well as that of its key competitors) and its latest approaches and strategies. It also provides details on historical developments in the country and latest news, events, key employees and key competitors.

Summary
Companys ‘Casino in Brazil: Local Profile’ is a comprehensive report covering the company’s local operations. It also includes key financial and operational performance details of the company. In addition, the report presents the strategy of the company, market share and investment plans of the key players in the market.

The report provides readers with an understanding of the company, insight into its latest approaches and a clear picture of its market situation vis-a-vis competitors.

Scope
The report identifies and presents key information of Casino in Brazil. In addition, it gives the description of the local operations as well as news and events of the company.

Key points covered in the reports are:
• Store Formats
• Private Labels
• Awards and Recognition
• Financial and Operational Performance
• Key Employee Biographies
• Market Share of Key Players in Various Formats
• Investment Plan of Key Competitors

Reasons To Buy
• This report is completely focused on Casino’s operations and its performance in Brazil.

• It provides details across a range of topics, including private labels, formats it operates, company strategy and latest developments.

• The report also provides essential context on the companys competitive position by providing insight into the competitive environment and performance of the company relative to its rivals.

Key Highlights
Casino Guichard-Perrachon (Casino), a French supermarket and hypermarket retailer started its operations in Brazil in 1999. The company in 2010, announced an investment of BRL5 billion (US$2.8 billion) for the expansion of its store network in the North and Northeast regions of the country and is expected to be complete by 2012.

1 Introduction
1.1 What is this Report About?
1.2 Scope
2 Casino Brazil – Company Profile
2.1 Company Overview
2.2 Business Description
2.2.1 Store formats
2.2.2 Products
2.2.3 Private labels
2.2.4 Services offered at stores
2.3 Events and History
2.4 Awards and Recognitions
2.4.1 Awards:
3 Casino Brazil – Key Information
3.1 Financial Performance
3.2 Operational Performance
3.2.1 Store count
3.2.2 Sales per store
3.2.3 Total retail floor space
3.2.4 Sales per square meters
3.2.5 Employee per thousand square meters
3.2.6 Revenue per employee
3.3 Key Employees
4 Casino Brazil – Corporate Strategy
4.1 Expansion Strategies
4.2 Product Addition under Private Label
4.3 Export and Import
5 Casino Brazil – News
6 Competitive Environment
6.1 Main Retailers in Brazil
6.2 Market Share of Main Hypermarkets in Brazil
6.3 Investment Plans of Competitors
6.3.1 Walmart
6.3.2 Cencosud
6.3.3 Carrefour
7 Appendix
7.1 About Company
7.2 Disclaimer



Table 1: Casino Brazil, Key Facts
Table 2: Casino Brazil, Store Formats, Banners and Store Count as of December 31, 2010
Table 3: Casino Brazil, Key Employees
Table 4: Casino Brazil, Key Employee Biographies
Table 5: Main Retailers in Brazil
Table 6: Market Share of Main Hypermarkets in Brazil (%), 2010



Figure 1: Casino Hypermarket
Figure 2: Casino Supermarket
Figure 3: Casino Brazil – Revenues (US$ Million), 2006–2010
Figure 4: Casino Brazil – Store Count, 2006–2010
Figure 5: Casino Brazil – Sales per Store (US$ Million), 2006–2010
Figure 6: Casino Brazil – Total Retail Space (Thousand Square Meters), 2006–2010
Figure 7: Casino Brazil – Sales per square meters (US$), 2006–2010
Figure 8: Casino Brazil – Employee per thousand square meters, 2006–2010
Figure 9: Casino Brazil – Revenue per Employee (US$ Million), 2006–2010
Figure 10: Market Share of Main Hypermarkets in Brazil (%), 2010
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