Chapter 1 EXECUTIVE SUMMARY 2 Summary Market Level - Baby Personal Care 2 Market Value 2 Market Value Forecast 2 Market Volume 2 Market Volume Forecast 2 Market Segmentation 2 Market Share 2 Summary category level - Diapers 3 Market Value 3 Market Value Forecast 3 Market Volume 3 Market Volume Forecast 3 Market Segmentation 3 Market Share 3 Summary category level - Baby Toiletries 4 Market Value 4 Market Value Forecast 4 Market Volume 4 Market Volume Forecast 4 Market Segmentation 4 Market Share 4 Chapter 2 INTRODUCTION 5 What is this report about? 5 How to use this report 5 Market Definition 6 9 LIST OF FIGURES 10 LIST OF TABLES 11 Chapter 3 MARKET OVERVIEW 12 Value Analysis, 2001-2006 12 Value Analysis, 2006-2011 13 Value Analysis, US$ 2001-2006 15 Value Analysis, US$ 2006-2011 15 Volume Analysis, 2001-2006 17 Volume Analysis, 2006-2011 18 Company and Brand Share Analysis 21 Distribution Analysis 24 Expenditure & consumption per capita 26 Chapter 4 LEADING COMPANY PROFILES 29 Kimberly-Clark Corporation. 29 The Procter & Gamble 31 Chapter 5 CATEGORY ANALYSIS - DIAPERS 33 Value Analysis, 2001-2006 33 Value Analysis, 2006-2011 34 Value Analysis, US$ 2001-2006 36 Value Analysis, US$ 2006-2011 36 Volume Analysis, 2001-2006 38 Volume Analysis, 2006-2011 39 Company and Brand Share Analysis 42 Distribution Analysis 45 Expenditure & consumption per capita 47 Chapter 6 CATEGORY ANALYSIS - BABY TOILETRIES 50 Value Analysis, 2001-2006 50 Value Analysis, 2006-2011 51 Value Analysis, US$ 2001-2006 53 Value Analysis, US$ 2006-2011 54 Volume Analysis, 2001-2006 56 Volume Analysis, 2006-2011 57 Company and Brand Share Analysis 60 Distribution Analysis 63 Expenditure & consumption per capita 65 Chapter 7 COUNTRY COMPARISON 71 Value 71 Volume 76 Market Share 81 Chapter 8 NEW PRODUCT DEVELOPMENT 82 Product launches over time 82 Recent product launches 84 Chapter 9 CHINA SOCIOECONOMIC PROFILE 85 Country Overview 85 Key Facts 86 Political Overview 87 China Economic Overview 88 Chapter 10 CHINA MACROECONOMIC PROFILE 89 Macroeconomic Indicators 89 Chapter 11 RESEARCH METHODOLOGY 95 Methodology overview 95 Secondary research 96 Market modelling 97 Creating an initial data model 97 Revising the initial data model 97 Creating a final estimate 97 Creating demographic value splits 98 Primary research 98 Data finalisation 98 Ongoing research 99 Chapter 12 APPENDIX 100 Future readings 100 How to contact experts in your industry 100
List of Tables Table 1: Baby Personal Care category definitions 7 Table 2: Baby Personal Care distribution channels 8 Table 3: China Baby Personal Care value, 2001-2006 (CNY m, nominal prices) 12 Table 4: China Baby Personal Care value forecast, 2006-2011 (CNY m, nominal prices) 13 Table 5: China Baby Personal Care value, 2001-2006 (US$ m nominal prices) 15 Table 6: China Baby Personal Care value forecast, 2006-2011 (US$ m nominal prices) 15 Table 7: China Baby Personal Care volume, 2001-2006 (Units m) 17 Table 8: China Baby Personal Care volume forecast, 2006-2011 (Units m) 18 Table 9: China Baby Personal Care brand share, by value, 2005-2006 (%) 21 Table 10: China Baby Personal Care value, by brand 2005-2006 (CNY m nominal prices) 21 Table 11: China Baby Personal Care company share by value, 2005-2006 (%) 23 Table 12: China Baby Personal Care value, by company, 2005-2006 (CNY m nominal prices) 23 Table 13: China Baby Personal Care distribution channels, by value, 2005-2006 (%) 24 Table 14: China Baby Personal Care value, by distribution channel, 2005-2006 (CNY m nominal prices) 24 Table 15: China Baby Personal Care expenditure per capita, 2001-2006 (CNY, nominal prices) 26 Table 16: China Baby Personal Care forecast expenditure per capita, 2006-2011 (CNY, nominal prices) 26 Table 17: China Baby Personal Care expenditure per capita, 2001-2006 (US$ nominal prices) 27 Table 18: China Baby Personal Care forecast expenditure per capita, 2006-2011 (US$ nominal prices) 27 Table 19: China Baby Personal Care consumption per capita, 2001-2006 (Units) 28 Table 20: China Baby Personal Care forecast consumption per capita, 2006-2011 (Units) 28 Table 21: Kimberly-Clark Corporation Key Facts 29 Table 22: The Procter & Gamble Key Facts 31 Table 23: China Diapers value, 2001-2006 (CNY m, nominal prices) 33 Table 24: China Diapers value forecast, 2006-2011 (CNY m, nominal prices) 34 Table 25: China Diapers value, 2001-2006 (US$ m nominal prices) 36 Table 26: China Diapers value forecast, 2006-2011 (US$ m nominal prices) 36 Table 27: China Diapers volume, 2001-2006 (Units m) 38 Table 28: China Diapers volume forecast, 2006-2011 (Units m) 39 Table 29: China Diapers brand share, by value, 2005-2006 (%) 42 Table 30: China Diapers value, by brand 2005-2006 (CNY m nominal prices) 42 Table 31: China Diapers company share by value, 2005-2006 (%) 44 Table 32: China Diapers value, by company, 2005-2006 (CNY m nominal prices) 44 Table 33: China Diapers distribution channels, by value, 2005-2006 (%) 45 Table 34: China Diapers value, by distribution channel, 2005-2006 (CNY m nominal prices) 45 Table 35: China Diapers expenditure per capita, 2001-2006 (CNY, nominal prices) 47 Table 36: China Diapers forecast expenditure per capita, 2006-2011 (CNY, nominal prices) 47 Table 37: China Diapers expenditure per capita, 2001-2006 (US$ nominal prices) 48 Table 38: China Diapers forecast expenditure per capita, 2006-2011 (US$ nominal prices) 48 Table 39: China Diapers consumption per capita, 2001-2006 (Units) 49 Table 40: China Diapers forecast consumption per capita, 2006-2011 (Units) 49 Table 41: China Baby Toiletries value, 2001-2006 (CNY m, nominal prices) 50 Table 42: China Baby Toiletries value forecast, 2006-2011 (CNY m, nominal prices) 51 Table 43: China Baby Toiletries value, 2001-2006 (US$ m nominal prices) 53 Table 44: China Baby Toiletries value forecast, 2006-2011 (US$ m nominal prices) 54 Table 45: China Baby Toiletries volume, 2001-2006 (Units m) 56 Table 46: China Baby Toiletries volume forecast, 2006-2011 (Units m) 57 Table 47: China Baby Toiletries brand share, by value, 2005-2006 (%) 60 Table 48: China Baby Toiletries value, by brand 2005-2006 (CNY m nominal prices) 60 Table 49: China Baby Toiletries company share by value, 2005-2006 (%) 62 Table 50: China Baby Toiletries value, by company, 2005-2006 (CNY m nominal prices) 62 Table 51: China Baby Toiletries distribution channels, by value, 2005-2006 (%) 63 Table 52: China Baby Toiletries value, by distribution channel, 2005-2006 (CNY m nominal prices) 63 Table 53: China Baby Toiletries expenditure per capita, 2001-2006 (CNY, nominal prices) 65 Table 54: China Baby Toiletries forecast expenditure per capita, 2006-2011 (CNY, nominal prices) 66 Table 55: China Baby Toiletries expenditure per capita, 2001-2006 (US$ nominal prices) 67 Table 56: China Baby Toiletries forecast expenditure per capita, 2006-2011 (US$ nominal prices) 68 Table 57: China Baby Toiletries consumption per capita, 2001-2006 (Units) 69 Table 58: China Baby Toiletries forecast consumption per capita, 2006-2011 (Units) 70 Table 59: Global Baby Personal Care market value, 2006 71 Table 60: Global Baby Personal Care market split (value terms (US$ m), 2006) - Top 5 countries 74 Table 61: Global Baby Personal Care market volume, 2006 76 Table 62: Global Baby Personal Care market split (volume terms, 2006) - Top 5 countries 79 Table 63: Leading players - Top 5 countries 81 Table 64: China Baby Personal Care new product launches (reports) and SKUs, by com |