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Advertising in Japan: ISIC 743

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Advertising industrys growth to slow

Euromonitor Internationals Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Advertising market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Internet and Other Advertising Means, Outdoor, Press, Radio, Television.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Advertising market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
ADVERTISING IN JAPAN: ISIC 743
Euromonitor International
August 2017

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Advertising Industrys Growth To Slow
Internet Advertising To Drive Industry Growth
Sporting Events To Support Slowing TV Advertising
Competitive Landscape
Growing Investments in Advanced Digital Technology
Industry Overview
Table 1 Key Industry Indicators 2011-2016
Table 2 Key Industry Indicators: Annual Growth 2012-2016
Chart 1 Production vs Nominal GDP 2001-2021
Chart 2 Producer Volume Index vs Producer Price Index 2001-2016
Industry Sectors
Table 3 Production by Sector: Value 2011-2016
Table 4 Production by Sector: Annual Growth 2012-2016
Table 5 Production by Sector: Share of Total 2011-2016
Chart 3 Industry Sectors Growth Indices 2001-2021
Firmographics
Table 6 Number of Companies by Employment Size 2011-2016
Table 7 Number of Companies by Employment Size: Annual Growth 2012-2016
Table 8 Number of Companies by Employment Size: Share of Total 2011-2016
Table 9 Production by Employment Size 2011-2016
Table 10 Production by Employment Size: Annual Growth 2012-2016
Table 11 Production by Employment Size: Share of Total 2011-2016
Table 12 Industry Leaders: Company Production Shares in 2016
Import and Export
Table 13 Import and Export 2011-2016
Chart 4 Import vs Export Growth 2001-2016
Market and Buyers
Table 14 Key Market Indicators 2011-2016
Table 15 Key Market Indicators: Annual Growth 2012-2016
B2b Buyers
Table 16 B2B Sales Structure 2011-2016
Table 17 B2B Sales Structure: Annual Growth 2012-2016
Table 18 B2B Sales Structure: Share of Total 2011-2016
Key B2b Buyer analysis
Table 19 Key Statistics 2011-2016
Chart 5 Production vs GDP 2001-2021
Chart 6 Costs vs Spending on Advertising 2001-2016
Table 20 Key Statistics 2011-2016
Chart 7 Production vs GDP 2001-2021
Chart 8 Costs vs Spending on Advertising 2001-2016
Suppliers
Table 21 Supply Structure 2011-2016
Table 22 Supply Structure: Annual Growth 2012-2016
Table 23 Supply Structure:Share of Total 2011-2016
Chart 9 Supply Structure (JPY million, in 2016)
Labour Costs
Table 24 Key Statistics 2011-2016
Chart 10 Number of Employees vs Average Salary 2001-2016
Chart 11 Output per Employee vs Average Salary 2001-2016
B2b Suppliers
Table 25 B2B Supliers 2011-2016
Table 26 B2B Suppliers: Annual Growth 2012-2016
Table 27 B2B Suppliers: Share of Total 2011-2016
Key B2b Suppliers Statistics
Table 28 Key Statistics 2011-2016
Chart 12 Production vs GDP 2001-2021
Chart 13 Price and Expenditure Dynamics 2001-2016
Table 29 Key Statistics 2011-2016
Chart 14 Production vs GDP 2001-2021
Chart 15 Expenditure Dynamics 2001-2016
Industry Attractiveness Index
Table 30 Attractiveness Index Composition
Chart 16 Attractiveness Index of Advertising Among Other Japan Industries
Chart 17 Binary Diagram of Attractiveness Index
Attractiveness Index: Explanation
Future Outlook
Table 31 Forecasts 2017-2022
Definitions
Advertising













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Reports Details

Published Date : Aug 2017
No. of Pages :23
Country :Japan
Category :Industrial Goods and Machinery
Publisher :Euromonitor
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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