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Presentation: Generational Dynamics in Health and Wellness

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Summary

This presentation identifies differences in consumer attitudes and behavior towards key health and wellness trends by comparing different generational groups: millennials, generation X consumers and boomers. It uses insights from Canadean Consumers proprietary global surveys including its most recent Q2 2015 global survey.

Synopsis

- Identify differences in consumer attitudes and behavior towards key health and wellness issues across different generational cohorts.

- Gain insight into general health and wellness issues and concerns such as gluten-free, organic, and weight management.

ReasonsToBuy

- How do consumer attitudes towards key health and wellness issues vary across different generations?

- Which generation is most likely to have negative perceptions around carbohydrates?

- How do approaches to weight loss vary across boomers, generation X consumers, and millennials?

Key Highlights

Globally, millennials link fats, and boomers sugar, to weight gain.

Contrary to popular perception, the "value-action" gap in attitudes towards natural products is widest among millennials.

Presentation: Generational Dynamics in Health and Wellness

This presentation identifies differences in consumer attitudes and behavior towards key health and wellness trends by comparing different generational groups: millennials, generation X consumers and boomers. It uses insights from

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Reports Details

Published Date : Aug 2015
No. of Pages :15
Country :Global
Category :Healthcare
Publisher :Canadean
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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