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Country Profile: Confectionery Sector in Portugal

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Country Profile: Confectionery Sector in Portugal

Summary

The Portuguese Confectionery sector is driven by growing disposable income and rising quality consciousness among the working class population. Of the three markets, Chocolate is the largest and is also forecast to register the fastest growth during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of Confectionery products in the country. Flexible Packaging is the most commonly used package material in the sector, while Paper & Board is forecast to register the fastest growth during 2016-2021. Mondelez International, Inc and Ferrero are the leading market players in the Portuguese Confectionery sector.

GlobalDatas Country Profile report on the Confectionery sector in Portugal provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021.
- Category coverage: Value and growth analysis for Chocolate, Gum, and Sugar Confectionery with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; Pack data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.

Scope

- The Confectionery sector in Portugal accounted for 0.81% volume share in the Western European region, in 2016.
- The Confectionery sector in Portugal is forecast to grow at 3.9% CAGR in value terms during 2016-2021.
- The per capita consumption of Confectionery is marginally higher in Portugal compared to the global level.
- Hypermarkets & Supermarkets is the largest distribution channel followed by Convenience Stores.
- Milka accounts for the leading share in the Portuguese Confectionery sector in both value and volume terms.
- Flexible Packaging is the most commonly used package material in the Portuguese Confectionery sector.

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Confectionery products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

1. Report Scope 1
2. Executive summary 3
3. Portugal in the global and regional context 4
3.1. Portuguese share in the Global and Western European Confectionery sector 4
3.2. Portugal compared to other leading countries in Western Europe 5
4. Market size analysis - Confectionery sector 6
4.1. Value and volume analysis - Confectionery sector in Portugal 6
4.2. Per capita consumption -Portugal compared to Western Europe and globally 7
4.3. Extent to which consumers are trading up/down 8
4.4. Value and volume analysis of markets in the Confectionery sector 9
4.5. Growth analysis by markets 10
5. Market and category analysis 11
5.1. Per capita consumption analysis by markets 11
5.2. Market analysis: Chocolate 12
5.3. Market analysis: Gum 15
5.4. Market analysis: Sugar Confectionery 17
6. Distribution analysis 20
6.1. Distribution channel share analysis: Confectionery 20
6.2. Distribution channel share analysis: Chocolate 21
6.3. Distribution channel share analysis: Gum 22
6.4. Distribution channel share analysis: Sugar Confectionery 23
7. Competitive landscape 24
7.1. Brand share analysis by sector 24
7.2. Brand share analysis by markets 28
7.3. Brand share analysis by category 34
7.3.1. Chocolate 34
7.3.2. Gum 38
7.4. Private label share analysis 39
8. Health & Wellness analysis 41
8.1. Market size analysis by Health & Wellness claims 41
8.2. Market share analysis - Health & Wellness product attributes 42
8.3. Market size analysis - Health & Wellness consumer benefits 44
8.4. Leading companies in Portuguese Health & Wellness market 46
9. Packaging analysis 48
9.1. Packaging share and growth analysis by package material 48
9.2. Packaging share analysis by package material 49
9.3. Packaging share and growth analysis by pack type 50
9.4. Packaging share analysis by pack type 51
9.5. Packaging share and growth analysis by closure type 52
9.6. Packaging share analysis by closure type 53
9.7. Packaging share and growth analysis by primary outer type 54
9.8. Packaging share analysis by primary outer type 55
10. Macroeconomic analysis 56
10.1. GDP per Capita 59
10.2. Population and population growth 60
10.3. Consumer Price Index 61
10.4. Population breakdown by age 62
11. Consumergraphics 63
11.1. Consumption by Gender 63
11.2. Consumption by Age 64
11.3. Consumption by Education 65
11.4. Consumption by Urbanization 66
12. Methodology 67
13. Definitions 68
14. Appendix 79
15. About GlobalData 92
16. Disclaimer 93
17. Contact Us 94

List Of Tables

List of Tables
Table 1: Volume share of Portugal in the global and Western Europe Confectionery sector, 2011-2021 4
Table 2: Growth analysis by markets, 2016-2021 10
Table 3: Value analysis of Chocolate market by categories, 2011-2021 13
Table 4: Volume analysis of Chocolate market by categories, 2011-2021 14
Table 5: Value analysis of Gum market by categories, 2011-2021 16
Table 6: Volume analysis of Gum market by categories, 2011-2021 16
Table 7: Value analysis of Sugar Confectionery market by categories, 2011-2021 18
Table 8: Volume analysis of Sugar Confectionery market by categories, 2011-2021 19
Table 9: Brand Value and Volume - Confectionery sector, 2016 25
Table 10: Brand Value and Volume - Chocolate market, 2016 28
Table 11: Brand Value and Volume - Gum market, 2016 31
Table 12: Brand Value and Volume - Sugar Confectionery market, 2016 32
Table 13: Brand Value and Volume - Boxed Chocolate category 34
Table 14: Brand Value and Volume - Chocolate Countlines category 35
Table 15: Brand Value and Volume - Chocolate Straightlines category 35
Table 16: Brand Value and Volume - Molded Bars category, 2016 36
Table 17: Brand Value and Volume - Novelties category, 2016 37
Table 18: Brand Value and Volume - Other Chocolate category, 2016 37
Table 19: Brand Value and Volume - Bubble Gum category, 2016 38
Table 20: Brand Value and Volume - Chewing Gum category, 2016 38
Table 21: Consumption of Confectionery by gender and markets (Million Kg, 2016) 63
Table 22: Consumption of Confectionery by age and markets (Million Kg, 2016) 64
Table 23: Consumption of Confectionery by education and markets (Million Kg, 2016) 65
Table 24: Consumption of Confectionery by degree ofurbanization and markets (Million Kg, 2016) 66
Table 25: Market Definitions 68
Table 26: Category Definitions 69
Table 27: Channel Definitions 70
Table 28: Health & Wellness: Product Attributes-Food Minus 71
Table 29: Health & Wellness: Product Attributes - Free From 72
Table 30: Health & Wellness: Product Attributes - Functional & Fortified 73
Table 31: Health & Wellness: Product Attributes - Naturally Healthy 74
Table 32: Health & Wellness: Product Attributes - Food Intolerance 75
Table 33: Health & Wellness: Consumer Benefits - Health Management 76
Table 34: Health & Wellness: Analysis by Consumer Benefits 77
Table 35: Health & Wellness: Consumer Benefits - Performance 78
Table 36: Market Value for Chocolate - by category ( Million), 2011-2021 79
Table 37: Market Value for Chocolate - by category (US$ Million), 2011-2021 80
Table 38: Market Volume for Chocolate - by category (Million Kg), 2011-2021 81
Table 39: Market Value for Gum - by category ( Million), 2011-2021 81
Table 40: Market Value for Gum - by category (US$ Million), 2011-2021 82
Table 41: Market Volume for Gum - by category (Million Kg), 2011-2021 82
Table 42: Market Value for Sugar Confectionery - by category ( Million), 2011-2021 83
Table 43: Market Value for Sugar Confectionery - by category (US$ Million), 2011-2021 84
Table 44: Market Volume for Sugar Confectionery - by category (Million Kg), 2011-2021 85
Table 45: Components of change - by Market, 2015-2016 86
Table 46: Confectionery Sales Distribution in Portugal - by Markets ( Million),2016 86
Table 47: Key Health & Wellness product attributes driving sales in Portugal ( Million) 87
Table 48: Key Health & Wellness consumer benefits driving sales in Portugal ( Million) 87
Table 49: Package Material (in Million pack units) 88
Table 50: Pack Type (in Million pack units) 88
Table 51: Closure Type (in Million pack units) 89
Table 52: Primary Outer Type (in Million pack units) 89
Table 53: Exchange Rates: (US$-), 2011-2021 90
Table 54: GDP Per Capita (), 2011-2016 90
Table 55: Population, 2011-2016 90
Table 56: Consumer Price Index, 2011-2016 90
Table 57: Age Profile (in Millions), 2016 91

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Reports Details

Published Date : Nov 2017
No. of Pages :101
Country :Portugal
Category :Consumer Goods
Publisher :GlobalData
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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