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Country Profile: Savory Snacks Sector in Bulgaria

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Country Profile: Savory Snacks Sector in Bulgaria

Summary

The Bulgarian Savory Snacks market is driven by growing economy and rising disposable income of consumers in the country. Of the Seven markets, Processed Snacks is the largest in value terms, while the Pretzels market is forecast to register the fastest growth in value terms, during 2016-2021. Convenience Stores is the leading channel for the distribution of Savory Snacks products in the country. Flexible Packaging is the most commonly used package material in the sector and is also forecast to register the fastest growth during 2016-2021. Intersnack Group GmbH & Co. KG and Grivas OOD are the leading market players in the Bulgarian Savory Snacks sector.

GlobalDatas Country Profile report on the Savory Snacks sector in Bulgaria provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021
- Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.

Scope

- The Savory Snacks sector in Bulgaria is forecast to grow at 4.1% CAGR in value terms during 2016-2021
- Bulgaria ranks first on the extent of fragmentation when compared to the leading four countries in the region
- The top five brands accounting for 19.5% share in 2016.
- The per capita consumption of Savory Snacks is higher in Bulgaria compared to the global level
- The Popcorn market leads the Bulgarian Savory Snacks sector with Health & Wellness claims
- Demand for Popcorn with Fat Free claims is increasing in Bulgaria

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

1. Report Scope 1
2. Executive summary 3
3. Bulgaria in the global and regional context 5
3.1. Bulgarias share in the Global and Eastern EuropeanSavory Snacks sector 5
3.2. Bulgaria compared to other leadingcountries in Eastern Europe 6
4. Market size analysis - Savory Snacks sector 7
4.1. Value and volume analysis - Savory Snacks sector in Bulgaria 7
4.2. Per capita consumption -Bulgaria compared to Eastern Europe and globally 8
4.3. Extent to which consumers are trading up/down 9
4.4. Value and volume analysisof markets in the Savory Snacks sector 10
4.5. Growth analysis by markets 11
5. Market and category analysis 12
5.1. Per capita consumption analysis by markets 12
5.2. Market analysis: Ethnic/Traditional Snacks 13
5.3. Market analysis: Meat Snacks 14
5.4. Market analysis: Nuts and Seeds 15
5.5. Market analysis: Popcorn 17
5.6. Market analysis: Potato Chips 19
5.7. Market analysis: Pretzels 20
5.8. Market analysis: Processed Snacks 21
6. Distribution analysis 24
6.1. Distribution channel share analysis: Savory Snacks 24
6.2. Distribution channel share analysis: Ethnic/Traditional Snacks 25
6.3. Distribution channel share analysis: Meat Snacks 26
6.4. Distribution channel share analysis: Nuts and Seeds 27
6.5. Distribution channel share analysis: Popcorn 28
6.6. Distribution channel share analysis:Potato Chips 29
6.7. Distribution channel share analysis: Pretzels 30
6.8. Distribution channel share analysis: Processed Snacks 31
7. Competitive landscape 32
7.1. Brand share analysis by sector 32
7.2. Brand share analysis by markets 35
7.3. Brand share analysis by category 41
7.3.1. Nuts and Seeds 41
7.3.2. Popcorn 43
7.3.3. Processed Snacks 44
8. Health & Wellness analysis 46
8.1. Market size analysis by Health & Wellness claims 46
8.2. Market share analysis - Health & Wellness product attributes 47
8.3. Market size analysis - Health & Wellness consumer benefits 49
8.4. Leading companies in Bulgarian Health & Wellness market 51
9. Packaging analysis 52
9.1. Packaging share and growth analysis by package material 52
9.2. Packaging share analysis by package material 53
9.3. Packaging share and growth analysis by pack type 54
9.4. Packaging share analysis by packtype 55
9.5. Packaging share and growth analysis by closure type 56
9.6. Packaging share analysis by closure type 57
9.7. Packaging share and growth analysis by primary outer type 58
9.8. Packaging share analysis by primary outer type 59
10. Macroeconomic analysis 60
10.1. GDP per Capita 63
10.2. Population and population growth 64
10.3. Consumer Price Index 65
10.4. Population breakdown by age 66
11. Consumergraphics 67
11.1. Consumption by Gender 67
11.2. Consumption by Age 68
11.3. Consumption by Education 69
11.4. Consumption by Urbanization 70
12. Methodology 71
13. Definitions 73
14. Appendix 84
15. About GlobalData 99
16. Disclaimer 100
17. Contact Us 101

List Of Tables

List of Tables
Table 1: Volume share of Bulgaria in the global and Eastern Europe Savory Snacks sector, 2011-2021 5
Table 2: Growth analysis by markets, 2016-2021 11
Table 3: Per capita consumption (by markets) in Bulgaria, Eastern Europe and Global average, 2016 12
Table 4: Value analysis of Nuts and Seeds market categories, 2011-2021 16
Table 5: Volume analysis of Nuts and Seeds market by categories, 2011-2021 16
Table 6: Value analysis of Popcorn market by categories, 2011-2021 18
Table 7: Volume analysis of Popcorn market by categories, 2011-2021 18
Table 8: Value analysis of Processed Snacks market by categories, 2011-2021 22
Table 9: Volume analysis of Processed Snacks market by categories, 2011-2021 23
Table 10: Brand Value and Volume - Savory Snacks sector, 2016 33
Table 11: Brand Value and Volume - Nuts and Seeds market, 2016 35
Table 12: Brand Value and Volume - Popcorn market, 2016 36
Table 13: Brand Value and Volume - Potato Chips market, 2016 37
Table 14: Brand Value and Volume - Pretzels market, 2016 38
Table 15: Brand Value and Volume - Processed Snacks market, 2016 39
Table 16: Brand Value and Volume - Peanuts category, 2016 41
Table 17: Brand Value and Volume - Other Nuts and Seeds category, 2016 41
Table 18: Brand Value and Volume - Microwaveable Popcorn category, 2016 43
Table 19: Brand Value and Volume - Ready-to-Eat Popcorn category, 2016 43
Table 20: Brand Value and Volume - Unpopped Corn category, 2016 43
Table 21: Brand Value and Volume - Corn Chips category, 2016 44
Table 22: Brand Value and Volume - Extruded Snacks category, 2016 44
Table 23: Brand Value and Volume - Pork Scratchings category, 2016 45
Table 24: Brand Value and Volume - Tortilla Chips category, 2016 45
Table 25: Consumption of Savory Snacks by gender and markets (Million Kg, 2016) 67
Table 26: Consumption of Savory Snacksby age and markets (Million Kg, 2016) 68
Table 27: Consumption of Savory Snacks by education and markets (Million Kg, 2016) 69
Table 28: Consumption of Savory Snacksby degree of urbanization and markets (Million Kg, 2016) 70
Table 29: Market Definitions 73
Table 30: Category Definitions 74
Table 31: Channel Definitions 75
Table 32: Health & Wellness: Product Attributes-Food Minus 76
Table 33: Health & Wellness: Product Attributes - Free From 77
Table 34: Health & Wellness: Product Attributes - Functional & Fortified 78
Table 35: Health & Wellness: Product Attributes - Naturally Healthy 79
Table 36: Health & Wellness: Product Attributes - Food Intolerance 80
Table 37: Health & Wellness: Consumer Benefits - Health Management 81
Table 38: Health & Wellness: Analysis by Consumer Benefits 82
Table 39: Health & Wellness: Consumer Benefits - Performance 83
Table 40: Market Value for Ethnic/Traditional Snacks - (Lv Million), 2011-2021 84
Table 41: Market Value for Ethnic/Traditional Snacks - (US$ Million,), 2011-2021 84
Table 42: Market Volume for Ethnic/Traditional Snacks -(Million Kg), 2011-2021 84
Table 43: Market Value for Meat Snacks - (Lv Million), 2011-2021 85
Table 44: Market Value for Meat Snacks - (US$ Million), 2011-2021 85
Table 45: Market Volume for Meat Snacks - (Million Kg), 2011-2021 85
Table 46: Market Value for Nuts and Seeds - by category (Lv Million), 2011-2021 86
Table 47: Market Value for Nuts and Seeds - by category (US$ Million), 2011-2021 86
Table 48: Market Volume for Nuts and Seeds - by category (Million Kg), 2011-2021 87
Table 49: Market Value for Popcorn - by category (Lv Million), 2011-2021 87
Table 50: Market Value for Popcorn - by category (US$ Million), 2011-2021 88
Table 51: Market Volume for Popcorn - by category (Million Kg), 2011-2021 88
Table 52: Market Value for Potato Chips -(Lv Million), 2011-2021 89
Table 53: Market Value for Potato Chips -(US$ Million), 2011-2021 89
Table 54: Market Volume for Potato Chips -(Million Kg), 2011-2021 89
Table 55: Market Value for Pretzels -(Lv Million), 2011-2021 90
Table 56: Market Value for Pretzels -(US$ Million), 2011-2021 90
Table 57: Market Volume for Pretzels -(Million Kg), 2011-2021 90
Table 58: Market Value for Processed Snacks - by category (Lv Million), 2011-2021 91
Table 59: Market Value for Processed Snacks - by category (US$ Million), 2011-2021 91
Table 60: Market Volume for Processed Snacks - by category (Million Kg), 2011-2021 92
Table 61: Components of change - by Market, 2015-2016 92
Table 62: Savory Snacks Sales Distribution in Bulgaria - by Markets (Lv Million), 2016 93
Table 63: Key Health & Wellness product attributes driving sales in Bulgaria (Lv Million) 94
Table 64: Key Health & Wellness consumer benefits driving sales in Bulgaria (Lv Million) 94
Table 65: Package Material (in Million pack units) 95
Table 66: Pack Type (in Million pack units) 95
Table 67: Closure Type (in Million pack units) 96
Table 68: Primary Outer Type (in Million pack units) 96
Table 69: Exchange Rates: (US$-Lv), 2011-2021 97
Table 70: GDP Per Capita (Lv) 97
Table 71: Population 97
Table 72: Consumer Price Index 98
Table 73: Age Profile (Millions of Persons) 98

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Reports Details

Published Date : Nov 2017
No. of Pages :109
Country :Bulgaria
Category :Consumer Goods
Publisher :GlobalData
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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