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Country Profile: Savory Snacks Sector in Belgium

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Country Profile: Savory Snacks Sector in Belgium

Summary

Improving consumer confidence, high disposable income of Belgians coupled with a large urbanized population are the major macroeconomic factors driving the Savory Snacks sector in Belgium. Of all the markets, Potato Chips is the largest in both value and volume terms, while the Meat Snacks market is forecast to register the fastest growth in value terms, during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of Savory Snacks in the country. Flexible Packaging is the most commonly used package material in the sector and is also forecast to register the fastest growth during 2016-2021. PepsiCo, Roger & Roger, and The Kellogg Company are the leading market players in the Belgian Savory Snacks sector.

GlobalDatas Country Profile report on the Savory Snacks sector in Belgium provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021
- Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.

Scope

- The Belgian Savory Snacks sector is forecast to register an overall value growth of 29.1% during 2016-2021.
- Potato Chips is the largest market in both value and volume terms in the Belgian Savory Snacks sector.
- Meat Snacks market is forecast to register the fastest growth during 2016-2021.
- Hypermarkets & Supermarkets is the leading distribution channel, followed by Convenience Stores.
- Lays is the leading value and volume brand in the Belgian Savory Snacks sector.
- Flexible Packaging is the most commonly used package material in the Belgian Savory Snacks sector.

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

1. Report Scope 1
2. Executive summary 3
3. Belgium in the global and regional context 5
3.1. Belgiums share in the Global and Western European Savory Snacks sector 5
3.2. Belgium compared to other leading countries in Western Europe 6
4. Market size analysis - Savory Snacks sector 7
4.1. Value and volume analysis - Savory Snacks sector in Belgium 7
4.2. Per capita consumption - Belgium compared to Western Europe and globally 8
4.3. Extent to which consumers are trading up/down 9
4.4. Value and volume analysis of markets in the Savory Snacks sector 10
4.5. Growth analysis by markets 11
5. Market and category analysis 12
5.1. Per capita consumption analysis by markets 12
5.2. Market analysis: Ethnic/Traditional Snacks 13
5.3. Market analysis: Meat Snacks 14
5.4. Market analysis: Nuts and Seeds 15
5.5. Market analysis: Popcorn 17
5.6. Market analysis: Potato Chips 19
5.7. Market analysis: Pretzels 20
5.8. Market analysis: Processed Snacks 21
6. Distribution analysis 23
6.1. Distribution channel share analysis: Savory Snacks 23
6.2. Distribution channel share analysis: Ethnic/Traditional Snacks 24
6.3. Distribution channel share analysis: Meat Snacks 25
6.4. Distribution channel share analysis: Nuts and Seeds 26
6.5. Distribution channel share analysis: Popcorn 27
6.6. Distribution channel share analysis: Potato Chips 28
6.7. Distribution channel share analysis: Pretzels 29
6.8. Distribution channel share analysis: Processed Snacks 30
7. Competitive landscape 31
7.1. Brand share analysis by sector 31
7.2. Brand share analysis by markets 33
7.3. Brand share analysis by category 40
7.3.1. Nuts and Seeds 40
7.3.2. Popcorn 41
7.3.3. Processed Snacks 42
7.4. Private label share analysis 44
8. Health & Wellness analysis 46
8.1. Market size analysis by Health & Wellness claims 46
8.2. Market share analysis - Health & Wellness product attributes 47
8.3. Market size analysis - Health & Wellness consumer benefits 49
9. Packaging analysis 51
9.1. Packaging share and growth analysis by package material 51
9.2. Packaging share analysis by package material 52
9.3. Packaging share and growth analysis by pack type 53
9.4. Packaging share analysis by pack type 54
9.5. Packaging share and growth analysis by closure type 55
9.6. Packaging share analysis by closure type 56
9.7. Packaging share and growth analysis by primary outer type 57
9.8. Packaging share analysis by primary outer type 58
10. Macroeconomic analysis 59
10.1. GDP per Capita 62
10.2. Population and population growth 63
10.3. Consumer Price Index 64
10.4. Population breakdown by age 65
11. Consumergraphics 66
11.1. Consumption by Gender 66
11.2. Consumption by Age 67
11.3. Consumption by Education 68
11.4. Consumption by Degree of Urbanization 69
12. Methodology 70
13. Definitions 71
14. Appendix 82
15. About GlobalData 95
16. Disclaimer 96
17. Contact Us 97

List Of Tables

List of Tables
Table 1: Volume share of Belgium in the global and Western Europe Savory Snacks sector, 2011-2021 5
Table 2: Growth analysis by markets, 2016-2021 11
Table 3: Per capita consumption (by markets) in Belgium, Western Europe and Global average, 2016 12
Table 4: Value analysis of Nuts and Seeds market categories, 2011-2021 16
Table 5: Volume analysis of Nuts and Seeds market by categories, 2011-2021 16
Table 6: Value analysis of Popcorn market by categories, 2011-2021 18
Table 7: Volume analysis of Popcorn market by categories, 2011-2021 18
Table 8: Value analysis of Processed Snacks market by categories, 2011-2021 22
Table 9: Volume analysis of Processed Snacks market by categories, 2011-2021 22
Table 10: Brand Value and Volume - Savory Snacks sector, 2016 32
Table 11: Brand Value and Volume - Ethnic/Traditional Snacks market, 2016 33
Table 12: Brand Value and Volume - Meat Snacks market, 2016 34
Table 13: Brand Value and Volume - Nuts and Seeds market, 2016 35
Table 14: Brand Value and Volume - Popcorn market, 2016 36
Table 15: Brand Value and Volume - Potato Chips market, 2016 37
Table 16: Brand Value and Volume - Pretzels market, 2016 38
Table 17: Brand Value and Volume - Processed Snacks market, 2016 39
Table 18: Brand Value and Volume - Peanuts category 40
Table 19: Brand Value and Volume - Other Nuts and Seeds category 40
Table 20: Brand Value and Volume - Microwaveable Popcorn category 41
Table 21: Brand Value and Volume - Ready-to-Eat Popcorn category, 2016 41
Table 22: Brand Value and Volume - Unpopped Corn category, 2016 41
Table 23: Brand Value and Volume - Corn Chips category, 2016 42
Table 24: Brand Value and Volume - Extruded Snacks category, 2016 42
Table 25: Brand Value and Volume - Pork Scratchings category, 2016 42
Table 26: Brand Value and Volume - Tortilla Chips category, 2016 43
Table 27: Consumption of Savory Snacks by gender and markets (Million Kg, 2016) 66
Table 28: Consumption of Savory Snacks by age and markets (Million Kg, 2016) 67
Table 29: Consumption of Savory Snacks by education and markets (Million Kg, 2016) 68
Table 30: Consumption of Savory Snacks by degree of urbanization and markets (Million Kg, 2016) 69
Table 31: Market Definitions 71
Table 32: Category Definitions 72
Table 33: Channel Definitions 73
Table 34: Health & Wellness: Product Attributes-Food Minus 74
Table 35: Health & Wellness: Product Attributes - Free From 75
Table 36: Health & Wellness: Product Attributes - Functional & Fortified 76
Table 37: Health & Wellness: Product Attributes - Naturally Healthy 77
Table 38: Health & Wellness: Product Attributes - Food Intolerance 78
Table 39: Health & Wellness: Consumer Benefits - Health Management 79
Table 40: Health & Wellness: Analysis by Consumer Benefits 80
Table 41: Health & Wellness: Consumer Benefits - Performance 81
Table 42: Market Value for Ethnic/Traditional Snacks ( Million), 2011-2021 82
Table 43: Market Value for Ethnic/Traditional Snacks (US$ Million), 2011-2021 82
Table 44: Market Volume for Ethnic/Traditional Snacks (Million Kg), 2011-2021 82
Table 45: Market Value for Meat Snacks ( Million), 2011-2021 83
Table 46: Market Value for Meat Snacks (US$ Million), 2011-2021 83
Table 47: Market Volume for Meat Snacks (Million Kg), 2011-2021 83
Table 48: Market Value for Nuts and Seeds - by category ( Million), 2011-2021 84
Table 49: Market Value for Nuts and Seeds - by category (US$ Million), 2011-2021 84
Table 50: Market Volume for Nuts and Seeds - by category (Million Kg), 2011-2021 84
Table 51: Market Value for Popcorn - by category ( Million), 2011-2021 85
Table 52: Market Value for Popcorn - by category (US$ Million), 2011-2021 85
Table 53: Market Volume for Popcorn - by category (Million Kg), 2011-2021 86
Table 54: Market Value for Potato Chips ( Million), 2011-2021 86
Table 55: Market Value for Potato Chips (US$ Million), 2011-2021 86
Table 56: Market Volume for Potato Chips (Million Kg), 2011-2021 87
Table 57: Market Value for Pretzels ( Million), 2011-2021 87
Table 58: Market Value for Pretzels (US$ Million), 2011-2021 87
Table 59: Market Volume for Pretzels (Million Kg), 2011-2021 87
Table 60: Market Value for Processed Snacks - by category ( Million), 2011-2021 88
Table 61: Market Value for Processed Snacks - by category (US$ Million), 2011-2021 88
Table 62: Market Volume for Processed Snacks - by category (Million Kg), 2011-2021 89
Table 63: Components of change - by Market, 2015-2016 89
Table 64: Savory Snacks Sales Distribution in Belgium - by Markets ( Million), 2016 90
Table 65: Key Health & Wellness product attributes driving sales in Belgium ( Million) 90
Table 66: Key Health & Wellness consumer benefits driving sales in Belgium ( Million) 90
Table 67: Package Material (in Million pack units) 91
Table 68: Pack Type (in Million pack units) 91
Table 69: Closure Type (in Million pack units) 92
Table 70: Primary Outer Type (in Million pack units) 92
Table 71: Exchange Rates: (US$-), 2011-2021 93
Table 72: GDP Per Capita (), 2011-2016 93
Table 73: Population, 2011-2016 93
Table 74: Consumer Price Index, 2011-2016 93
Table 75: Age Profile (in Millions), 2016 94

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Reports Details

Published Date : Oct 2017
No. of Pages :105
Country :Belgium
Category :Consumer Goods
Publisher :GlobalData
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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