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Country Profile: Ice Cream Sector in Venezuela

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Country Profile: Ice Cream Sector in Venezuela

Summary

Slow growth in the sector can be attributed to the shortage of raw materials, owing to low domestic production and imports. However, the continuing popularity of ice cream among young consumers will be an important factor for growth of the ice cream sector in the country. Of all the markets, Artisanal Ice Cream was the largest in value terms in 2016. However, the Take-Home and Bulk Ice Cream market is forecast to register the fastest growth, in value terms, during 2016-2021. On-trade transactions account for a leading share in value terms in the distribution of Ice Cream products in the country. Flexible Packaging is the most commonly used package material in the sector. Empresas Carozzi S.A., Unilever, and General Mills, Inc. are the leading market players in the Venezuelan Ice Cream sector.

GlobalDatas Country Profile report on the Ice Cream sector in Venezuela provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021. The overall market value and volume included in the report is split on the basis of On-trade and Off-trade
- Category coverage: Value and growth analysis for Artisanal Ice Cream, Impulse Ice Cream - Single Serve, and Take-Home and Bulk Ice Cream with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as On-trade, Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; Pack data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.

Scope

- The Ice Cream sector in Venezuela is forecast to grow at 3.1% CAGR, in value terms, during 2016-2021
- The Take-Home and Bulk Ice Cream market is forecast to register the fastest growth during 2016-2021
- On-trade transactions account for the leading share in the distribution of Ice Cream products in Venezuela
- Efe lead the Venezuelan Ice Cream sector
- Flexible Packaging is the most commonly used package material in the Venezuelan Ice Cream sector

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Ice Cream products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Table of Contents
1. Report Scope 1
2. Executive summary 2
3. Venezuela in the global and regional context 4
3.1. Venezuelas share in the Global and Latin American Ice Cream sector 4
3.2. Venezuela compared to other leading countries in Latin America 5
4. Market size analysis - Ice Cream sector 6
4.1. Value and volume analysis - Ice Cream sector in Venezuela 6
4.2. Per capita consumption - Venezuela compared to Latin America and globally 7
4.3. Value and volume analysis by markets in the Ice Cream sector 8
4.4. Growth analysis by markets 9
5. Market and category analysis 10
5.1. Per capita consumption analysis by markets 10
5.2. Market analysis: Artisanal Ice Cream 11
5.3. Market analysis: Impulse Ice Cream-Single Serve 12
5.4. Market analysis: Take-Home and Bulk Ice Cream 14
6. Distribution analysis 16
6.1. Distribution channel share analysis: Ice Cream sector 16
6.2. Distribution channel share analysis: Artisanal Ice Cream 17
6.3. Distribution channel share analysis: Impulse Ice Cream-Single Serve 18
6.4. Distribution channel share analysis: Take-Home and Bulk Ice Cream 19
7. Competitive landscape 20
7.1. Brand share analysis by sector 20
7.2. Brand share analysis by markets 21
8. Packaging analysis 23
8.1. Packaging share and growth analysis by package material 23
8.2. Packaging share analysis by package material 24
8.3. Packaging share and growth analysis by pack type 25
8.4. Packaging share analysis by pack type 26
8.5. Packaging share and growth analysis by closure type 27
8.6. Packaging share analysis by closure type 28
9. Macroeconomic analysis 29
9.1. GDP per Capita 32
9.2. Population and population growth 33
9.3. Consumer Price Index 34
9.4. Population breakdown by age 35
10. Consumer graphics 36
10.1. Consumption by Gender 36
10.2. Consumption by Age 37
10.3. Consumption by Education 38
10.4. Consumption by Degree of Urbanization 39
11. Methodology 40
12. Definitions 41
13. Appendix 51
14. About GlobalData 62
15. Disclaimer 63
16. Contact Us 64

List Of Tables


Table 1: Volume share of Venezuela in the global and Latin America Ice Cream sector, 2011-2021 4
Table 2: Growth analysis by markets, 2016-2021 9
Table 3: Value analysis of Impulse Ice Cream - Single Serve market by categories, 2011-2021 13
Table 4: Volume analysis of Impulse Ice Cream - Single Serve market by categories, 2011-2021 13
Table 5: Value analysis of Take-Home and Bulk Ice Cream market by categories, 2011-2021 15
Table 6: Volume analysis of Take-Home and Bulk Ice Cream market by categories, 2011-2021 15
Table 7: Brand Value and Volume - Ice Cream sector (Off-trade), 2016 20
Table 8: Brand Value and Volume - Impulse Ice Cream - Single Serve market (Off-trade), 2016 21
Table 9: Brand Value and Volume - Take-Home and Bulk Ice Cream market (Off-trade), 2016 22
Table 10: Consumption of Ice Cream by gender and markets (Million Kg, 2016) 36
Table 11: Consumption of Ice Cream by age and markets (Million Kg, 2016) 37
Table 12: Consumption of Ice Cream by education and markets (Million Kg, 2016) 38
Table 13: Consumption of Ice Cream by degree of urbanization and markets (Million Kg, 2016) 39
Table 14: Market Definitions 41
Table 15: Category Definitions 42
Table 16: Channel Definitions 42
Table 17: Health & Wellness: Product Attributes-Food Minus 43
Table 18: Health & Wellness: Product Attributes - Free From 44
Table 19: Health & Wellness: Product Attributes - Functional & Fortified 45
Table 20: Health & Wellness: Product Attributes - Naturally Healthy 46
Table 21: Health & Wellness: Product Attributes - Food Intolerance 47
Table 22: Health & Wellness: Consumer Benefits - Health Management 48
Table 23: Health & Wellness: Analysis by Consumer Benefits 49
Table 24: Health & Wellness: Consumer Benefits - Performance 50
Table 25: Market Value for Artisanal Ice Cream - by category (Bs Million) 2011-2021 51
Table 26: Market Value for Artisanal Ice Cream - by category (US$ Million) 2011-2021 52
Table 27: Market Volume for Artisanal Ice Cream - by category (Million Kg) 2011-2021 52
Table 28: Market Value for Impulse Ice Cream - Single Serve - by category (Bs Million) 2011-2021 52
Table 29: Market Value for Impulse Ice Cream - Single Serve - by category (US$ Million) 2011-2021 53
Table 30: Market Volume for Impulse Ice Cream - Single Serve - by category (Million Kg) 2011-2021 53
Table 31: Market Value for Take-Home and Bulk Ice Cream - by category (Bs Million) 2011-2021 54
Table 32: Market Value for Take-Home and Bulk Ice Cream - by category (US$ Million) 2011-2021 54
Table 33: Market Volume for Take-Home and Bulk Ice Cream - by category (Million Kg) 2011-2021 55
Table 34: Sector Value for Ice Cream - by market (Bs Million) 2011-2021 55
Table 35: Sector Value for Ice Cream - by market (US$ Million) 2011-2021 56
Table 36: Sector Volume for Ice Cream - by market (Million Kg) 2011-2021 57
Table 37: Ice Cream Sales Distribution in Venezuela- by Markets (Bs Million), 2016 58
Table 38: Package Material (in Million pack units) 58
Table 39: Pack Type (in Million pack units) 58
Table 40: Closure Type (in Million pack units) 59
Table 41: Exchange Rates: (US$-Bs), 2011-2021 59
Table 42: GDP Per Capita (Bs) 59
Table 43: Population 60
Table 44: Consumer Price Index 61
Table 45: Age Profile (Millions of Persons) 61

List Of Figures


Figure 1: Venezuela compared to the other top four countries in Latin America - market size, growth, and competitive landscape 5
Figure 2: Market size analysis by value and volume, Ice Cream sector, 2011-2021 6
Figure 3: Per capita consumption in Venezuela compared to global and Latin American average, 2011-2021 7
Figure 4: Value and volume growth analysis by markets, 2016-2021 8
Figure 5: Per capita consumption (by markets) in Venezuela compared to global and Latin American average, 2016 10
Figure 6: Value and volume growth analysis, Artisanal Ice Cream market, 2011-2021 11
Figure 7: Value and volume growth analysis, Impulse Ice Cream - Single Serve market, 2011-2021 12
Figure 8: Value and volume growth analysis, Take-Home and Bulk Ice Cream market, 2011-2021 14
Figure 9: Distribution channel share, Ice Cream sector, 2011-2016 16
Figure 10: Distribution channel share, Artisanal Ice Cream market, 2011-2016 17
Figure 11: Distribution channel share, Impulse Ice Cream-Single Serve market, 2011-2016 18
Figure 12: Distribution channel share, Take-Home and Bulk Ice Cream market, 2011-2016 19
Figure 13: Leading brands in the Venezuelan Ice Cream sector, value share, 2016 20
Figure 14: Leading brands in the Impulse Ice Cream-Single Serve market, value share, 2016 21
Figure 15: Leading brands in the Take-Home and Bulk Ice Cream market, value share, 2016 22
Figure 16: Packaging share and growth analysis by package material, 2011-2021 23
Figure 17: Use of package material by markets (in pack units), 2016 24
Figure 18: Packaging share and growth analysis by pack type, 2011-2021 25
Figure 19: Use of pack type by markets (in pack units), 2016 26
Figure 20: Packaging share and growth analysis by closure type, 2011-2021 27
Figure 21: Use of closure type by markets (in pack units), 2016 28
Figure 22: Relative comparison of countries based on PEST analysis 29
Figure 23: Venezuelas GDP per capita, 2011-2016 32
Figure 24: Population growth in Venezuela, 2011-2016 33
Figure 25: Consumer Price Index, Venezuela, 2010-2016 34
Figure 26: Age Profile, Venezuela, 2016 35
Figure 27: Consumption of Ice Cream by gender, Venezuela, 2016 36
Figure 28: Consumption of Ice Cream by age, Venezuela, 2016 37
Figure 29: Consumption of Ice Cream by education, Venezuela, 2016 38
Figure 30: Consumption of Ice Cream by degree of urbanization, Venezuela, 2016 39
Figure 31: About GlobalData 62

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Reports Details

Published Date : Oct 2017
No. of Pages :69
Country :Venezuela
Category :Consumer Goods
Publisher :GlobalData
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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