Market Research Reports and Industry Reports

Tobacco in Kenya

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Despite increased regulations and stock-outs, the tobacco market in Kenya continued to record strong retail value growth in 2016 as a result of higher product prices as well as a growing middle-income segment with greater disposable incomes focused on premium tobacco products.

Euromonitor Internationals Tobacco in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco and Vapour Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
TOBACCO IN KENYA
Euromonitor International
August 2017

LIST OF CONTENTS AND TABLES

Executive Summary
Tobacco Witnesses Positive Retail Value Growth in 2016
Increased Regulation and Price Hikes Trigger Retail Volume Declines
British American Tobacco Leads the Kenyan Tobacco Market
Traditional Retail Outlets Remain the Leading Distribution Channels
Retail Volume Decline Expected Over the Forecast Period
Operating Environment
Legislation
Summary 1 Legislation Summary at a Glance
Minimum Legal Smoking Age
Smoking Prevalence
Tar Levels
Health Warnings
Plain Packaging
Advertising and Sponsorship
Point-of-sale Display Bans
Smoking in Public Places
Low Ignition Propensity (lip) Cigarette Regulation
Flavoured Tobacco Product Ban
Electronic Cigarettes
Litigation
Production/imports/exports
Legislation Appendix
Market Indicators
Table 1 Smoking Prevalence in Adult Population 2011-2016
Table 2 Number of Adult Smokers by Gender 2011-2016
Market Data
Table 3 Sales of Tobacco by Category: Volume 2011-2016
Table 4 Sales of Tobacco by Category: Value 2011-2016
Table 5 Sales of Tobacco by Category: % Volume Growth 2011-2016
Table 6 Sales of Tobacco by Category: % Value Growth 2011-2016
Table 7 Forecast Sales of Tobacco by Category: Volume 2016-2021
Table 8 Forecast Sales of Tobacco by Category: Value 2016-2021
Table 9 Forecast Sales of Tobacco by Category: % Volume Growth 2016-2021
Table 10 Forecast Sales of Tobacco by Category: % Value Growth 2016-2021
Sources
Summary 2 Research Sources
British American Tobacco Kenya Ltd in Tobacco (kenya)
Strategic Direction
Key Facts
Summary 3 British American Tobacco Kenya Ltd: Key Facts
Production
Competitive Positioning
Summary 4 British American Tobacco Kenya Ltd: Competitive Position 2016
Mastermind Tobacco (k) Ltd in Tobacco (kenya)
Strategic Direction
Key Facts
Summary 5 Mastermind Tobacco (K) Ltd: Key Facts
Production
Competitive Positioning
Summary 6 Mastermind Tobacco (Kenya) Ltd: Competitive Position 2016
Smoke Shop Africa Ltd in Tobacco (kenya)
Strategic Direction
Key Facts
Summary 7 Smoke Shop Africa Ltd: Key Facts
Competitive Positioning
Summary 8 Smoke Shop Africa Ltd: Competitive Position 2016
Headlines
Trends
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
Table 11 Taxation and Duty Levies 2011-2016
Cigarettes: Price Bands
Summary 9 Cigarette Price Band Definitions
Average Cigarette Pack Price Breakdown
Summary 10 Average Cigarette Pack Price Breakdown (Pack of 20): Brand Examples
Competitive Landscape
Illicit Trade
New Product Developments
Summary 11 Cigarettes: New Product Launches
Distribution
Category Data
Table 12 Sales of Cigarettes: Volume 2011-2016
Table 13 Sales of Cigarettes by Category: Value 2011-2016
Table 14 Sales of Cigarettes: % Volume Growth 2011-2016
Table 15 Sales of Cigarettes by Category: % Value Growth 2011-2016
Table 16 Sales of Cigarettes by Tar Level: % Volume Breakdown 2011-2016
Table 17 Sales of Cigarettes by Price Band: % Volume Breakdown 2011-2016
Table 18 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2011-2016
Table 19 Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2011-2016
Table 20 Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2011-2016
Table 21 Sales of Cigarettes by Length: % Volume 2011-2016
Table 22 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2011-2016
Table 23 Sales of Cigarettes by Pack Size: % Volume 2011-2016
Table 24 NBO Company Shares of Cigarettes: % Volume 2012-2016
Table 25 LBN Brand Shares of Cigarettes: % Volume 2013-2016
Table 26 Sales of Cigarettes by Distribution Format: % Volume 2011-2016
Table 27 Production, Imports and Exports of Cigarettes: Total Volume 2011-2016
Table 28 Illicit Trade Estimate of Cigarettes: Volume 2011-2016
Table 29 Forecast Sales of Cigarettes: Volume 2016-2021
Table 30 Forecast Sales of Cigarettes by Category: Value 2016-2021
Table 31 Forecast Sales of Cigarettes: % Volume Growth 2016-2021
Table 32 Forecast Sales of Cigarettes by Category: % Value Growth 2016-2021
Table 33 Forecast Sales of Cigarettes by Tar Level: % Volume 2016-2021
Table 34 Forecast Sales of Cigarettes by Price Band: % Volume Breakdown 2016-2021
Table 35 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume Breakdown 2016-2021
Table 36 Forecast Sales of Cigarettes by Tobacco Type: % Volume Breakdown 2016-2021
Table 37 Forecast Sales of Filtered Cigarettes by Carbon vs Non-carbon: % Volume 2016-2021
Table 38 Forecast Sales of Cigarettes by Length: % Volume 2016-2021
Table 39 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2016-2021
Table 40 Forecast Sales of Cigarettes by Pack Size: % Volume 2016-2021
Headlines
Trends
Taxation and Pricing
Duty Paid Packet Marks
Taxation Rates
Competitive Landscape
New Product Developments
Summary 12 Cigars, Cigarillos and Smoking Tobacco: New Product Launches
Distribution
the Role and Effect of Cannabis/marijuana
Category Data
Table 41 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2011-2016
Table 42 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2011-2016
Table 43 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2011-2016
Table 44 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2011-2016
Table 45 Sales of Cigars by Size: % Volume 2011-2016
Table 46 NBO Company Shares of Cigars and Cigarillos: % Volume 2012-2016
Table 47 LBN Brand Shares of Cigars and Cigarillos: % Volume 2013-2016
Table 48 NBO Company Shares of Cigars: % Volume 2012-2016
Table 49 LBN Brand Shares of Cigars: % Volume 2013-2016
Table 50 NBO Company Shares of Cigarillos: % Volume 2012-2016
Table 51 LBN Brand Shares of Cigarillos: % Volume 2013-2016
Table 52 Distribution of Cigars and Cigarillos by Format: % Volume 2011-2016
Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2016-2021
Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2016-2021
Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2016-2021
Table 56 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2016-2021
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Reports Details

Published Date : Aug 2017
No. of Pages :45
Country :Kenya
Category :Consumer Goods
Publisher :Euromonitor
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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