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Keroche Breweries Ltd in Alcoholic Drinks (Kenya)

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Keroche Breweries strategic drive is to focus on acquiring a 20% total volume share of alcoholic drinks in Kenya through increasing its production capacity, widening its product distribution to prevent stock outs and engaging in active marketing campaigns to develop brand awareness.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.


Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


KEROCHE BREWERIES LTD IN ALCOHOLIC DRINKS (KENYA)
Euromonitor International
August 2017

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Keroche Breweries Ltd: Key Facts
Competitive Positioning
Summary 2 Keroche Breweries Ltd: Competitive Position 2016













Keroche Breweries Ltd in Alcoholic Drinks (Kenya)

Keroche Breweries strategic drive is to focus on acquiring a 20% total volume share of alcoholic drinks in Kenya through increasing its production capacity, widening its product distribution to prevent

USD 150View Report

East African Breweries Ltd in Alcoholic Drinks (Kenya)

East African Breweries seeks to position itself as the leading alcoholic drinks manufacturer in Kenya and the East Africa region by widening its product portfolio to cater to price-sensitive consumers

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Asia Pacific Breweries Ltd in Alcoholic Drinks (Singapore)

Asia Pacific Breweries Ltd is set to launch innovative marketing campaigns to strengthen its brand positioning. Furthermore, new product innovations are being launched, featuring local flavours. For example, its local

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Reports Details

Published Date : Aug 2017
No. of Pages :2
Country :Kenya
Category :Alcoholic Drinks
Publisher :Euromonitor
Report Delivery By :Email
Report Delivery Time :12 to 24 hours after placing the order.

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